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As the Wild ANZ Business Development Manager, you will shape, scale, and accelerate one of Unilever’s most exciting purpose-led brands across Australia and New Zealand. You will be the connector between Wild Global and ANZ, leading brand strategy, category growth, media and activation planning, innovation pipeline development, and retailer-specific execution.
Job Responsibility:
Wild ANZ Strategy & Business Growth Model: Collaborate with Wild Global to localise, develop and execute the strategy and build actionable, insight-led ANZ growth plans
Deliver strategy working with local & global marketing on demand creation & ANZ sales teams to unlock sales results
Work closely with global teams to shape the innovation pipeline for 2026 and beyond using Australian consumer, shopper, and category insights
Customer, Category & Shopper Insight: Support the CSP Lead with customer and category insights to shape strategy, pricing and range review outcomes
Act as the shopper marketing lead to deliver best-in-class instore activations and retailer-specific campaigns
Generate standardised monthly category reporting and collaborate with Sales to deliver insight-led retailer conversations
Partner with Sales teams to bring insight-led recommendations to retailers
Brand & Marketing: Ensure flawless planning and execution of media activities, partnering with the global team on asset creation and localisation
Redefine the ANZ influencer strategy to ensure always-on, culturally relevant, creator-led content
Explore and shape ambassador opportunities, collaborations and retailer partnerships, that align with Wild’s purpose and consumer base
Operational & Commercial Excellence: Partner with global supply chain and procurement to unlock efficiencies and deliver a strong fuel for growth pipeline
Requirements:
Commercial experience, ideally cross functional with customer facing and category exposure
Proven track record in FMCG or similar fast paced retail environments
Strong experience in analysis, insights, and data-driven storytelling
Core Skills: Go to Market Strategy: Generates objective brand, channel, category and shopper insights. Translates data into strategic recommendations that reflect the Wild ANZ consumer
Data Literacy & Storytelling: Uses analytics to form compelling narratives and drive decisions
Integrated Media and Shopper Excellence: Ensures flawless delivery across media, shopper, PR, influencer, and instore execution
Commercial Strategy: Evaluates investment allocation and shared value opportunities
What we offer:
Development opportunities
Benefits and a working culture that embraces diversity and is pioneering flexibility
Dynamic, flexible, and inspiring work environment that truly cares about your wellbeing, values what you do and celebrates your success
Opportunity to be part of a purpose-led business and a global community where you can progress your career both locally and internationally