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Web Content Writer

https://www.roberthalf.com Logo

Robert Half

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Location:
United States , Atlanta

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Category:
-

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

We are seeking a high-caliber Web Content Writer to join our team as a strategic storyteller and subject matter expert. In this role, you will bridge the gap between complex financial technology and engaging narrative, specifically focusing on the banking sector and API integrations. The ideal candidate is a "hybrid" creative—equally comfortable crafting 20-page white papers as they are writing punchy, high-conversion ad copy.

Job Responsibility:

  • Research and write high-impact white papers, ebooks, and thought leadership pieces that position the brand as an industry authority in banking and fintech
  • Develop and edit compelling video scripts and storyboard narratives for digital campaigns
  • Create "snappy" headlines, social media copy, and digital ad content designed to drive engagement
  • Apply SEO best practices across all web content to ensure maximum visibility and organic reach
  • Attend in-person meetings (Tues–Thurs) to translate complex technical requirements (including API functionality) into clear, benefit-driven messaging

Requirements:

  • Proven background in Banking or Financial Services is required
  • Strong portfolio showcasing a mix of long-form thought leadership and short-form marketing copy
  • Exceptional editing skills with the ability to maintain a consistent brand voice across various platforms
  • Familiarity with SEO tools and the ability to grasp technical product specs quickly
  • Strong interpersonal skills for face-to-face collaboration with executives and product managers
What we offer:
  • medical
  • vision
  • dental
  • life and disability insurance
  • 401(k) plan

Additional Information:

Job Posted:
January 06, 2026

Work Type:
Hybrid work
Job Link Share:

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