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Robert Half Logo Robert Half · IT - Administration

Web Analytics Specialist

United States, Atlanta · Job Posted January 29, 2026
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Job Description

Collect, analyze, and report on website and digital campaign performance. Provide insights to drive decision-making and optimization across marketing channels.

Job Responsibility

  • Implement and maintain analytics tracking (Google Analytics, Adobe Analytics, etc.)
  • Monitor KPIs, provide dashboards, and deliver insights
  • Identify trends and make recommendations for optimization
  • Support marketing teams with testing and reporting

Requirements

  • 2+ years in web analytics or digital measurement
  • Experience with analytics platforms and reporting tools
  • Strong data visualization and analytical skills

What we offer

  • medical
  • vision
  • dental
  • life and disability insurance
  • company 401(k) plan
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