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We are looking for a Web Analyst to join our client based in Romford. You will visit the office 3 times a week, so you do need to be in commuting distance. You will be responsible for analysing website performance, digital marketing activity, and customer journeys across multiple platforms including Google Analytics, Google Ads, Bing Ads and HubSpot. You will also act as the primary steward of GA4 tracking, ensuring all website events, conversions, and custom dimensions remain accurate and up-to-date as the website evolves.
Job Responsibility:
Analysing website performance, digital marketing activity, and customer journeys across multiple platforms including Google Analytics, Google Ads, Bing Ads and HubSpot
Act as the primary steward of GA4 tracking, ensuring all website events, conversions, and custom dimensions remain accurate and up-to-date as the website evolves
Requirements:
Strong experience using Google Analytics (GA4)
Experience with Google Tag Manager, custom event setup, and troubleshooting tracking issues
Experience working with paid media platforms (e.g. Google Ads, Meta)
Familiarity with marketing tools (HubSpot would be ideal)
Excellent communication skills and ability to engage with both technical and non-technical audiences
Attention to detail, along with a passion for data quality and accuracy
Nice to have:
Familiarity with marketing tools (HubSpot would be ideal)