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Vp, Sales

United States, New York 165192.00 - 305626.00 USD / Year · Job Posted January 18, 2026
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Job Description

At Optimizely, we're on a mission to help people unlock their digital potential. We do that by reinventing how marketing and product teams work to create and optimize digital experiences across all channels. With Optimizely One, our industry-first operating system for marketers, we offer teams flexibility and choice to build their stack their way with our fully SaaS, fully decoupled, and highly composable solution. Optimizely’s Enterprise Sales Team is at the heart of our revenue growth strategy, focusing on our largest and most important customers and prospects. As the VP of Sales, you will lead this dynamic team, leveraging AI-driven insights and solutions through our Opal AI platform to drive transformative partnerships with our clients. We emphasize our customers' long-term goals, providing innovative solutions to their business challenges with cutting-edge AI technologies. Your leadership will be consultative, fostering a culture of challenge, learning, and expertise to propel companies toward their objectives. This executive role places you at the forefront of AI innovation, enabling you to shape both our customers' success and Optimizely's growth in the AI domain with Opal AI.

Job Responsibility

  • Strategic Leadership: Lead and manage the Enterprise Sales Team to drive New Annual Recurring Revenue (new + expansion) with a strategic focus on Opal AI
  • Sales Process Oversight: Develop and oversee a robust, AI-enhanced sales process from discovery to close, ensuring alignment with organizational goals
  • Forecasting and Insights: Ensure accurate and predictable forecasting by utilizing AI tools for insights, setting clear expectations, and delivering results
  • Territory and Pipeline Management: Spearhead the development and implementation of a territory plan that maximizes AI-driven revenue opportunities. Guide the team to build and manage a 4x pipeline using all available channels: SDR, Marketing, CSM, Partners, and AI-driven insights from Opal AI
  • Deal Qualification and Resource Allocation: Direct the effective qualification of deals to ensure time and resources are invested in high-impact AI-focused pursuits
  • Executive Relationship Building: Cultivate and maintain relationships with Senior Executives and line-of-business leaders, showcasing AI value propositions through Opal AI
  • AI Education and Advocacy: Lead efforts to educate prospects on the transformative impact of AI across their business, from Marketing to Product to Engineering
  • Complex Negotiation Navigation: Guide the team in navigating complex organizations and buying processes with AI-driven strategies to secure successful outcomes

Requirements

  • 5+ years of sales leadership experience in SaaS, with a focus on AI, successfully closing 6-7 figure ARR deals
  • Demonstrated track record of exceeding quotas, particularly in AI-focused sales environments
  • Strong leadership skills with a passion for AI and a relentless drive to achieve success in the AI space
  • Bachelor's of Science or Business Administration preferred or equivalent work experience
  • Competencies: Assessing and Understanding People
  • Developing Plans
  • Displaying Confidence and Composure
  • Establishing Relationships
  • Evaluating and Implementing Ideas

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