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Vp, Product Marketing

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Ataccama

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Location:
United States , Boston

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Category:
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Contract Type:
Not provided

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Salary:

280000.00 - 350000.00 USD / Year
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Job Description:

We are looking for a visionary VP of Product Marketing to own our narrative and establish Ataccama as the non-negotiable first step in any enterprise AI reference architecture or regulatory compliance project. Reporting to the CMO, you will be the chief architect of our market position, ensuring that the Ataccama ONE Agentic Platform is recognized as the market preference for regulated industries. You will lead a high-performing team to move prospects and customers from defensive data strategies to defensive-plus-offensive strategies that power growth and innovation.

Job Responsibility:

  • Market Narrative & Positioning: Own and evolve our platform narrative
  • Strategic Alignment: Map all product marketing efforts directly to Ataccama’s strategic objectives
  • Go-To-Market (GTM) Strategy: Define the Ideal Customer Profile (ICP), key personas, and full-funnel content strategies
  • Vertical Excellence: Partner with Field CDOs to develop vertically tailored messaging and buying journeys
  • AEO & AI-Led Discovery: Lead the mandate for Answer Engine Optimization (AEO) by structuring cornerstone content for deep semantic understanding
  • Sales & Partner Enablement: Deliver the arsenal of tools, training, and co-marketing value propositions
  • Analyst Relations: Provide industry analysts with irrefutable evidence of our vision and execution
  • Competitive Intelligence: Partner with Product and Corporate Development to stay ahead of how competitor strategies are evolving
  • Operational Excellence: Design and scale repeatable product marketing processes

Requirements:

  • Proven B2B Product Marketing Success: 10+ years experience elevating brand perception and accelerating growth through the development of differentiated positioning, sales enablement tools, and GTM strategies
  • Strategic Thinker: ability to translate complex technical concepts like data trust and its role in the modern AI stack into tangible business outcomes
  • Data-Driven Leader: obsessed with KPIs like pipeline growth, share of voice, and marketing-influenced revenue
  • Human-Centric Storyteller: belief in clarity over noise and have a knack for bringing levity and engagement to technical topics like data management
  • Expert Collaborator: belief in strong partnerships across GTM teams and can create outcome-driven routines and feedback loops with Product, Sales, Marketing, and Customer Success
  • Industry Expertise: Experience in data management and/or regulated industries (Finance, Insurance, Life Sciences) is highly preferred, but not required
  • Curiosity & Creativity: Ability to think outside the box when it comes to content and campaigns, and the desire to drive organizational and operational transformation with AI
  • People & Executive Leadership: Experience building, leading, and scaling high-impact product marketing organizations, setting clear vision, operating cadence, and performance standards

Nice to have:

Industry Expertise: Experience in data management and/or regulated industries (Finance, Insurance, Life Sciences)

What we offer:
  • Medical Insurance (including vision & dental)
  • 401(k) with employer match contribution
  • Life Insurance
  • Long-term disability insurance
  • Employee Assistance Program (EAP)
  • Long-Term Incentive Program
  • Bring Your Friend referral program
  • Flexible Time Off (FTO)
  • 5 sick days
  • The Global Family Support Program - a paid leave program
  • Flexible working hours & hybrid work setup
  • Conference tickets to the best industry events of the year
  • Online courses & company access to Udemy
  • Company laptop
  • Personal cell phone contribution

Additional Information:

Job Posted:
February 17, 2026

Employment Type:
Fulltime
Work Type:
Hybrid work
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