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Vp, Product - Digital Experiences

United States, Bellevue 258000.00 - 349000.00 USD / Year · Job Posted April 05, 2026
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Job Description

The Vice President (VP) of Product, Digital Experiences will play a pivotal leadership role in building a Digital-First ecosystem and shaping the strategic direction, innovation, and performance of our core consumer digital experiences across T-Life and Web. This includes Commerce, Lifestyle products (rewards, dining, financial services), High Speed Internet and Fiber, Assisted and Self-Service journeys, T-Satellite, and Account Management. The VP will lead senior product leaders across these domains and own the end-to-end roadmap, experience quality, growth, and performance at scale ensuring one connected, seamless ecosystem across App, Web, CARE, and Retail.

Job Responsibility

  • Develop and execute a comprehensive digital product strategy that aligns with the company's overall goals and objectives, with a focus on both consumer and micro-business segments
  • Identify and capitalize on emerging digital trends, technologies, and customer needs to ensure the product portfolio remains innovative and competitive
  • Collaborate with cross-functional teams, including engineering, marketing, sales, and customer support, to create a cohesive and integrated digital experience across all platforms (T-Life, web, etc.)
  • Lead, mentor, and inspire a high-performing team, including Directors of Commerce, Service, Assisted Systems, Lifestyle, and Broadband (HSI + Fiber), ensuring alignment with the company’s objectives and fostering an environment of growth and innovation
  • Develop and implement strategies for talent acquisition, retention, and development within the digital product team
  • Establish clear performance metrics and accountability frameworks to track the success and impact of digital products
  • Ensure that digital experiences are tailored to meet the unique needs of both the Consumer and Micro-Business customer segments, focusing on improving usability, engagement, and conversion rates
  • Drive the development of scalable solutions to enhance the customer journey across both digital and traditional touchpoints
  • Oversee the integration of service, commerce, and lifestyle features that provide seamless experiences for users
  • Lead and prioritize the digital product roadmap, balancing short-term deliverables with long-term innovation initiatives
  • Work closely with other senior leaders to ensure that the product development process is efficient, cost-effective, and customer-centric
  • Stay abreast of industry trends and competitive landscape to ensure digital product offerings remain innovative and relevant
  • Define KPIs and performance metrics to measure the success of digital products and ensure continuous improvement
  • Oversee performance analysis of digital products, providing recommendations and actionable insights to enhance features and capabilities
  • Deliver regular updates to senior leadership on product performance, growth opportunities, and challenges
  • Partner with teams across marketing, engineering, operations, and other departments to ensure a consistent and cohesive brand and user experience across all digital platforms
  • Foster collaboration between business and technology teams to ensure alignment on project goals, timelines, and deliverables
  • Drive data-driven decision-making through collaboration with data science and analytics teams to evaluate product performance, customer behavior, and market trends
  • Champion a customer-first mentality across all digital products, ensuring that user needs and feedback are incorporated into the product development lifecycle
  • Continuously monitor customer satisfaction levels through surveys, feedback loops, and usage data to identify areas for product enhancement and user engagement
  • Oversee the budget for all digital product development initiatives, ensuring effective allocation of resources for maximum impact
  • Manage vendor relationships and contracts as needed to support digital product development and ensure cost-effective solutions
  • Ensure digital products are developed and maintained in compliance with relevant regulations and industry standards, including data privacy and security requirements
  • Identify and manage risks associated with digital product development, including technical, operational, and market risks

Requirements

  • Over 10 years of experience in Digital Product Management, with a strong focus on app and web development in an agile software product environment, ideally within a large consumer organization managing applications with 50+ million MAUs
  • Consistent track record in leading the development and launch of high-scale digital applications, delivering impactful user experiences for millions of consumers
  • Extensive experience in managing and optimizing mobile and web-based products, with expertise in digital platforms, product lifecycle management, and customer-centric design
  • Strong background in working closely with cross-functional teams, including engineering, design, and marketing, to bring innovative digital products to market
  • 5+ years of experience leading digital transformation efforts, driving innovation in web and app development, and successfully launching new product features at scale
  • Expertise in leading digital strategies and product roadmaps, with a focus on driving user engagement, retention, and overall business growth through innovative digital solutions
  • 5+ years of experience leading and mentoring teams of 5 or more manager-level direct reports, fostering a culture of collaboration, accountability, and continuous improvement
  • Bachelor's Degree in Computer Science, Engineering, IT, or a related field
  • Demonstrated ability to drive the execution of digital strategies and achieve results in large-scale, consumer-facing digital products
  • Proven ability to inspire and lead teams, managing performance, development, and growth while fostering an environment of creativity, autonomy, and innovation
  • Ability to collaborate with stakeholders in both business and technology to anticipate, interpret and challenge thinking when appropriate to align organizational goals and resources
  • Develops and maintains culture, process, and consistent action for continuous improvement across Agile teams
  • Assess the business impact of different solutions and the trade-offs between customer needs, technology requirements and costs
  • Strong communication and people skills
  • Listen and understand a variety of points of view balancing concerns with data for better decision making
  • Analytical problem solver
  • applies multiple technical solutions to application operational problems
  • Collaborative, yet influential
  • Flexible, self-starter, and comfortable working in a rapidly changing environment
  • Creative problem solver and solutions provider
  • Ability to prioritize multiple projects
  • detail oriented and organized
  • At least 18 years of age
  • Legally authorized to work in the United States
  • Travel Required: Yes

What we offer

  • medical insurance
  • dental insurance
  • vision insurance
  • flexible spending account
  • 401(k)
  • employee stock grants
  • employee stock purchase plan
  • paid time off
  • up to 12 paid holidays
  • paid parental and family leave
  • family building benefits
  • back-up care
  • enhanced family support
  • childcare subsidy
  • tuition assistance
  • college coaching
  • short-term disability
  • long-term disability
  • voluntary AD&D coverage
  • voluntary accident coverage
  • voluntary life insurance
  • voluntary disability insurance
  • voluntary long-term care insurance
  • mobile service & home internet discounts
  • pet insurance
  • access to commuter and transit programs

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