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PolyAI automates customer service through lifelike voice assistants that let customers lead a conversation. Our voice assistants make it possible for businesses to deliver outstanding customer service that rivals their human agents. Our customers, which include the world’s leading logos, are expanding how they use our platform, driving automation of critical customer service operations and integrating PolyAI into their daily customer service workflows. The Vice President of Product Marketing will join PolyAI’s rapidly growing marketing team. This role will own PolyAI’s core product messaging, positioning, and competitive intelligence functions. In the first few months, the person filling this position will take stock of PolyAI’s product messaging, go-to-market motions, and our key competitors. Once fully onboarded, the Head of Product Marketing, Voice Assistants will own all product messaging and be responsible for ensuring all PolyAI team members can clearly articulate our products' unique value.
Job Responsibility:
Create a product marketing strategy that enables the marketing team to consistently deliver on-brand and on-message experiences through analyst relations, content, demand generation
Influence our win rate through improved go-to-market strategy and enablement
Develop resonant messaging and positioning that drives commercial outcomes for PolyAI’s world-leading voice AI products
Catalog an understanding of PolyAI’s direct and indirect competitors and ensure that our messaging is differentiated
Work with marketing and sales leadership to prioritize market segments and develop personas that support the content and demand generation functions
Work with content and sales enablement team members to develop collateral that reduces friction in the sales process and increases revenue
Build our customer understanding and market insight through customer interviews, partnerships, and industry experts
Support enablement initiatives across the entire revenue organization
Create and maintain an organized and accessible database of competitive intelligence for sales, marketing, and executive leadership
Collaborate with content team leads on thought leadership strategy and regularly contribute to the function
Scale and lead the product marketing organization as Poly grows
Be a capable spokesperson for the organization, both online and in-person
Requirements:
8+ years of experience in B2B tech marketing
3+ years of experience in a product marketing role
Nice to have:
Knowledge of CCaaS, UCaaS, or Call Center technology markets
Knowledge of NLP, NLU, or other machine-learning technology
What we offer:
Participation in the company’s employee share options plan
100% of Single Cost (employee) and 70% of Dependent for medical, dental & vision
Life Insurance
STD and LTD
The opportunity to contribute to the company's 401k plan
Flexible PTO policy + 11 designated company holidays
Annual learning and development allowance
One-off WFH allowance when you join
Enhanced parental leave
Company-funded fertility and family-forming programmes