Vp of Performance Marketing Job at Babbel (New York City)

Vp of Marketing

We are looking for a dynamic and experienced VP of Marketing to lead strategic i...

Location

United States , Los Angeles

Salary:

Not provided

Robert Half

Expiration Date

Until further notice

Requirements

Minimum of 10 years of experience in B2B marketing, with a proven track record of driving growth
Expertise in brand marketing and developing comprehensive marketing strategies
Proficiency in using HubSpot or similar platforms to manage automated campaigns and analyze data
Strong ability to segment accounts based on lifecycle stage and engagement to drive targeted outreach
Demonstrated success in generating demand and increasing revenue within detail-oriented networks
Experience in fostering practitioner communities through education and peer collaboration
Excellent leadership and team management skills, with the ability to align cross-functional teams
Background in the aesthetic treatment industry or a related field is highly desirable

Job Responsibility

Develop and execute B2B marketing strategies aimed at increasing product utilization across thousands of accounts
Strengthen practitioner relationships by integrating products into aesthetic treatment protocols and driving account-level revenue growth
Collaborate with the President of Sales and VP of Education to align marketing programs with field execution and educational initiatives
Lead the creation and management of data-driven marketing campaigns using tools like HubSpot to target segmented accounts
Design and implement lifecycle marketing programs that enhance practitioner engagement and retention
Analyze marketing performance metrics to optimize campaign effectiveness and support sales efforts with actionable insights
Build and nurture a community of practitioners through peer-to-peer learning opportunities and events
Oversee the development of training programs aimed at elevating best practices and amplifying practitioner voices
Drive demand generation within existing accounts through targeted digital outreach and innovative marketing tactics
Manage the marketing team, fostering collaboration and ensuring alignment with overarching business objectives

What we offer

medical
vision
dental
life and disability insurance
401(k) plan

Vp of marketing

The VP, Brand & Product Marketing leads a high-performing team responsible for d...

Location

United States , Irvine

Salary:

250000.00 - 300000.00 USD / Year

80Twenty

Expiration Date

Until further notice

Requirements

15+ years of experience in product, product marketing, or brand management
5+ years in senior leadership, managing large teams and complex cross-functional initiatives
Proven success launching and scaling mass-market consumer products or services that both drive the business and strengthen the brand
Deep experience developing integrated marketing strategies that connect brand storytelling with product performance
Strong analytical and strategic thinking skills
data-driven decision-maker
Exceptional executive communication and presentation abilities
Skilled at building influence and alignment across diverse teams and stakeholders
Bachelor’s degree required
MBA preferred

Job Responsibility

Lead and develop a team of brand, product marketing, and insights professionals, fostering a culture of creativity, accountability, and performance
Define the annual marketing and product strategy, including menu architecture, go-to-market priorities, and innovation roadmap
Oversee the development and execution of the national and test product calendars in partnership with brand, digital, and cross-functional teams
Translate consumer and market insights into actionable strategies that drive brand relevance and business growth
Develop clear category narratives, positioning frameworks, and product stories that resonate with consumers and strengthen brand equity
Partner with sales and food innovation teams to optimize pricing, positioning, and commercialization processes
Present product and marketing strategies to executive leadership and franchise partners, aligning on priorities and building engagement across the system
Ensure consistent execution and collaboration across marketing channels, from national campaigns to local activation
Establish and track KPIs to evaluate product performance, marketing impact, and business outcomes

What we offer

bonus eligibility
equity and benefits

Fulltime

Vp of Marketing

The VP of Marketing is responsible for driving sustained, predictable pipeline a...

Location

United States

Salary:

230000.00 - 250000.00 USD / Year

AutoRABIT

Expiration Date

Until further notice

Requirements

10+ years of marketing leadership experience in high-growth B2B SaaS or technology companies, with significant ownership of Demand Generation programs
Demonstrated success delivering pipeline and revenue through high-performance integrated marketing campaigns
Expertise in inbound, outbound, ABM, and performance marketing
Strong analytical mindset with experience using Pardot, Salesforce, Google Analytics, and similar platforms
Exceptional communication skills and ability to collaborate cross-functionally
Track record of scaling and mentoring high-performing marketing teams
High initiative, strategic thinker with a growth mindset
Must be eligible to work in the USA and live full-time in the USA

Job Responsibility

Own the full-funnel Demand Generation strategy and execution, ensuring consistent delivery of qualified pipeline
Create and deliver annual MQL targets and continuously optimize conversion to SAL, SQL, and Opportunities
Build and refine multi-channel demand programs (paid search, paid social, ABM, content, events, email nurture, retargeting)
Optimize spend and channel mix with an obsession for improving efficiency and measurable return on investment
Measure and improve funnel conversion rates
identify bottlenecks and implement rapid, data-driven experiments
Use analytics and attribution tools to provide visibility into campaign performance and pipeline contribution
Partner closely with Sales leadership on shared KPIs, feedback loops, lead handoff, and quality monitoring
Ensure demand programs support ICP refinement, vertical strategies, and product roadmap priorities
Adhere to set internal controls

Fulltime

Vp of Marketing

We're building Endra for the millions of MEP engineers across the globe that mak...

Location

Sweden , Stockholm

Salary:

Not provided

Endra AI

Expiration Date

Until further notice

Requirements

Experience from startup environment at Seed/Series A/B/C stages in marketing teams
Experience from enterprise sales cycles where you've processed deals from start to finish
Deep ownership & entrepreneurial mindset
Systems & first-principle-thinker mindset
Data driven mindset
Someone open to both national and international travel

Job Responsibility

Own and execute Endra’s end-to-end marketing strategy, defining goals, positioning, and priorities across brand, demand generation, product marketing, and communications
Translate company objectives into measurable marketing plans, with clear KPIs, dashboards, and regular reporting on pipeline impact, CAC, and ROI
Build, lead, and develop a high-performing marketing team, setting clear expectations, hiring top talent, and fostering a culture of accountability and experimentation
Scale Endra’s brand and market presence, ensuring consistent messaging across all channels including website, content, PR, events, partnerships, and sales enablement
Partner closely with product, sales, and leadership, aligning go-to-market strategy, launches, and narratives with Endra’s product roadmap and customer needs
Drive demand generation and growth initiatives, owning campaign strategy, channel mix, budget allocation, and continuous optimization based on performance data
Establish Endra as a category-defining voice, shaping thought leadership, customer stories, and industry engagement to build credibility and trust
Continuously test, learn, and improve, applying data-driven insights to refine messaging, channels, and tactics as Endra scales

What we offer

Competetive compensation
Stock options
A vibrant and international culture with highly intelligent and dynamic people
Team events and gatherings (lastly in the Italian alps)

Fulltime

Vp of marketing

The VP, Brand & Product Marketing leads a high-performing team responsible for d...

Location

United States , Irvine

Salary:

250000.00 - 300000.00 USD / Year

80Twenty

Expiration Date

Until further notice

Requirements

15+ years of experience in product, product marketing, or brand management
5+ years in senior leadership, managing large teams and complex cross-functional initiatives
Proven success launching and scaling mass-market consumer products or services that both drive the business and strengthen the brand
Deep experience developing integrated marketing strategies that connect brand storytelling with product performance
Strong analytical and strategic thinking skills
data-driven decision-maker
Exceptional executive communication and presentation abilities
Skilled at building influence and alignment across diverse teams and stakeholders
Bachelor’s degree required
MBA preferred

Job Responsibility

Lead and develop a team of brand, product marketing, and insights professionals, fostering a culture of creativity, accountability, and performance
Define the annual marketing and product strategy, including menu architecture, go-to-market priorities, and innovation roadmap
Oversee the development and execution of the national and test product calendars in partnership with brand, digital, and cross-functional teams
Translate consumer and market insights into actionable strategies that drive brand relevance and business growth
Develop clear category narratives, positioning frameworks, and product stories that resonate with consumers and strengthen brand equity
Partner with sales and food innovation teams to optimize pricing, positioning, and commercialization processes
Present product and marketing strategies to executive leadership and franchise partners, aligning on priorities and building engagement across the system
Ensure consistent execution and collaboration across marketing channels, from national campaigns to local activation
Establish and track KPIs to evaluate product performance, marketing impact, and business outcomes

What we offer

bonus eligibility
equity

Fulltime

Vp of marketing

Our client, a Series A proptech company is entering its next stage of growth, an...

Location

United States

Salary:

215000.00 - 235000.00 USD / Year

80Twenty

Expiration Date

Until further notice

Requirements

10+ years of marketing leadership in B2B SaaS, ideally SMB SaaS with high-velocity conversions
Proven track record scaling ARR through blended acquisition (paid, organic, lifecycle, content, partnerships)
Deep fluency in CAC/LTV modeling, funnel analytics, attribution, segmentation, and forecasting
Experience leading cross-functional GTM planning—product marketing, demand gen, brand, and customer marketing
Comfort operating in a high-growth, resource-efficient, rapidly evolving environment
Ability to inspire teams, craft sharp narratives, and operate with a builder mindset

Job Responsibility

Build and execute a unified, data-backed marketing strategy that drives predictable, efficient ARR growth
Translate company vision into actionable marketing OKRs aligned with revenue, CAC, LTV, retention, and pipeline creation
Shape the category narrative and long-term positioning in the proptech ecosystem
Serve as a core member of the executive team, partnering with the CEO on strategy, planning, board insights, and forecasting
Build a full-funnel growth engine spanning awareness ? acquisition ? activation ? retention ? advocacy
Reduce CAC and increase conversion velocity through tighter funnel optimization across paid, organic, partnerships, and product-led motions
Stand up a rigorous measurement and attribution framework across channels, campaigns, and lifecycle stages
Identify new channels – including emerging PLG motions, referral loops, realtor-to-landlord funnels, and community ecosystems
Partner with Finance on budget planning, forecasting, and ROI accountability
Align messaging, pipeline development, MQL/SQL definitions, and handoff processes with Sales

What we offer

stock options and benefits

Fulltime

Vp of marketing

Our client, a Series A proptech company is entering its next stage of growth, an...

Location

United States

Salary:

215000.00 - 235000.00 USD / Year

80Twenty

Expiration Date

Until further notice

Requirements

10+ years of marketing leadership in B2B SaaS, ideally SMB SaaS with high-velocity conversions
Proven track record scaling ARR through blended acquisition (paid, organic, lifecycle, content, partnerships)
Deep fluency in CAC/LTV modeling, funnel analytics, attribution, segmentation, and forecasting
Experience leading cross-functional GTM planning—product marketing, demand gen, brand, and customer marketing
Comfort operating in a high-growth, resource-efficient, rapidly evolving environment
Ability to inspire teams, craft sharp narratives, and operate with a builder mindset

Job Responsibility

Build and execute a unified, data-backed marketing strategy that drives predictable, efficient ARR growth
Translate company vision into actionable marketing OKRs aligned with revenue, CAC, LTV, retention, and pipeline creation
Shape the category narrative and long-term positioning in the proptech ecosystem
Serve as a core member of the executive team, partnering with the CEO on strategy, planning, board insights, and forecasting
Build a full-funnel growth engine spanning awareness ? acquisition ? activation ? retention ? advocacy
Reduce CAC and increase conversion velocity through tighter funnel optimization across paid, organic, partnerships, and product-led motions
Stand up a rigorous measurement and attribution framework across channels, campaigns, and lifecycle stages
Identify new channels – including emerging PLG motions, referral loops, realtor-to-landlord funnels, and community ecosystems
Partner with Finance on budget planning, forecasting, and ROI accountability
Align messaging, pipeline development, MQL/SQL definitions, and handoff processes with Sales

What we offer

stock options and benefits

Fulltime

Vp Of Commercial Performance, Data Intelligence & Analytics

Acosta Europe is seeking a visionary VP of Commercial Performance, Data Intellig...

Location

United Kingdom , Woking

Salary:

140000.00 GBP / Year

Acosta

Expiration Date

Until further notice

Requirements

Proven leadership experience in commercial analytics, insights, or intelligence at a VP or senior level
Strong commercial acumen, ideally within FMCG, retail, or agency environments
Deep expertise in data analytics, BI tools (Power BI, Tableau), predictive modeling, and large-scale data ecosystems
Exceptional communication skills with the ability to simplify complexity
Experience in organizational transformation and embedding analytics at scale
Collaborative, strategic, and results-driven, with a bias for action

Job Responsibility

Shape and execute the organization's commercial intelligence and performance strategy
Monitor and optimize revenue streams, pricing models, and promotional effectiveness
Drive improvements in sales productivity, capability development, and performance management
Lead the development and reporting of commercial KPIs for the Board and ELT
Identify market opportunities and client growth levers through insight-led thinking
Lead a high-performing multi-disciplinary data and insights organization
Oversee analytics, reporting, predictive modeling, and data governance
Translate complex data into clear, actionable insights for senior leadership and clients
Ensure data is managed ethically, consistently, and in line with regulatory standards
Increase data literacy across the business and unlock new interconnected data opportunities

What we offer

Circa £140,000 per annum
£9,000 allowance
20% bonus earning opportunity

Fulltime

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Vp of Performance Marketing

Job Description

Job Responsibility

Requirements

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What we offer

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