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Vp Marketing Systems And Ai

United States, New York City 210000.00 - 250000.00 USD / Year · Job Posted February 20, 2026
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Job Description

As our VP of Marketing, you won’t be inheriting a large team or managing a fixed budget; you will be the primary architect of our AI-first marketing engine, building it from the ground up. This is an opportunity to build the future of marketing at Pearl, acting as a key thought partner to executive leadership as you design the systems that create trust, clarity, and demand at scale. We are looking for a true systems-level thinker and operator, who wants to build the marketing machine, not just maintain it.

Job Responsibility

  • Own, articulate, and execute the vision for an AI-first marketing organization
  • Architect an AI-powered content system to generate, optimize, and distribute abundant, high-quality content (SEO, articles, keywords) through a turnkey process
  • Build an AI-driven account-based marketing system to spin off and tailor landing pages for specific needs at scale
  • Design and deploy an automated customer marketing system to handle ad-hoc requests, approvals, and email creation, freeing up human effort
  • Act as the primary thought partner to C-level leadership on all system and channel strategy
  • Hire, mentor, and lead your future team, starting with a key partner in Marketing Operations to help you build these systems
  • Evaluate, own, and manage a partnership with an external agentic marketing consultancy to accelerate the construction of our new marketing engine
  • Help lead development and drive accountability around maintaining brand standards, as Pearl elevates its market positioning

Requirements

  • A true systems-level thinker with a structured mind, proven by your experience designing and building sustainable, automated marketing systems from the ground up
  • Deep intellectual curiosity and practical experience with generative and agentic AI as a force multiplier
  • A "roll-up-the-sleeves" and entrepreneurial mindset, with comfort and a track record of success in a zero-to-one or greenfield environment
  • Experience as a true thought partner to senior leadership, with the ability to help articulate and execute a bold strategic vision
  • A deep sense of accountability and a co-owner mentality, acting as a leader who solves problems for the entire business

Nice to have

  • A background in engineering, math, or a related technical field that informs your structured, systems-first approach
  • Experience hiring and mentoring marketing operations or technical marketing talent
  • A discerning eye for design, copy writing, and the substance of content — all key for elevating our brand through thought leadership
  • Prior experience managing or partnering with external technical consultancies to build and scale new systems

What we offer

  • competitive benefits package
  • discretionary performance bonus
  • equity options

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