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Rapha Logo Rapha · -

Visual Merchandising Manager

United Kingdom, London · Job Posted December 11, 2025
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Job Description

As a Visual Merchandising Manager at Rapha, you will bring our brand to life in retail environments worldwide. Working with the Head of Visual Merchandising & Architecture, you will be responsible for developing and executing compelling in-store visual strategies that enhance product storytelling, drive commercial performance, and deepen customer connection with the Rapha brand. This role requires a unique blend of creative vision and commercial acumen, ensuring every touchpoint—whether a Clubhouse, pop-up, or wholesale display—reflects Rapha’s identity, values, and passion for cycling.

Job Responsibility

  • Lead Visual Merchandising Strategy
  • Create Immersive In-Store Experiences
  • Seasonal Planning & Execution
  • Retail Standards & Guidelines
  • Collaboration Across Teams
  • Performance & Reporting
  • Sustainability & Materials

Requirements

  • 5+ years of experience in a visual merchandising role, ideally within premium retail or lifestyle brands
  • A strong portfolio showcasing innovative and commercial VM executions
  • Excellent eye for detail, spatial planning, and storytelling through physical environments
  • Deep understanding of how VM influences consumer behavior and retail KPIs
  • Experience managing external suppliers, budgets, and installation timelines
  • Ability to travel to store locations and lead installations when needed
  • A genuine passion for design, retail, and cycling culture (cycling knowledge is a plus, but not essential)

Nice to have

cycling knowledge

What we offer

  • Flexible working hours
  • Support for ad-hoc remote working during the week - minimum 4 days in office
  • 25 days annual leave
  • 2 additional days paid time off to participate in a sportive or similar related cycling event
  • A flexible riding benefit to allow you to go out riding on a Wednesday morning with colleagues or learn to cycle through our Getting Started Scheme
  • An annual clothing allowance of £1,120 for testing and promotional purpose
  • A company bonus scheme
  • A health cash plan provided by Healthshield worth up to £1405 per year
  • Mental health support with MyndUp
  • Free barista coffee and social drinks in the office
  • Subsidised lunches 3 days per week
  • Monthly department social events and quarterly office social away days
  • Bike racing expenses up to £35 per race entry
  • A 50% staff discount and a discount for family and friends
  • Industry discounts on brands such as Patagonia, Osprey, Finisterre, Wahoo
  • Free membership to the Rapha Cycling Club
  • Cycle2Work scheme
  • Company Pension Scheme
  • Enhanced Parental Leave and Pay

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