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As a Visual Merchandising Manager at Rapha, you will bring our brand to life in retail environments worldwide. Working with the Head of Visual Merchandising & Architecture, you will be responsible for developing and executing compelling in-store visual strategies that enhance product storytelling, drive commercial performance, and deepen customer connection with the Rapha brand. This role requires a unique blend of creative vision and commercial acumen, ensuring every touchpoint—whether a Clubhouse, pop-up, or wholesale display—reflects Rapha’s identity, values, and passion for cycling.
Job Responsibility:
Lead Visual Merchandising Strategy
Create Immersive In-Store Experiences
Seasonal Planning & Execution
Retail Standards & Guidelines
Collaboration Across Teams
Performance & Reporting
Sustainability & Materials
Requirements:
5+ years of experience in a visual merchandising role, ideally within premium retail or lifestyle brands
A strong portfolio showcasing innovative and commercial VM executions
Excellent eye for detail, spatial planning, and storytelling through physical environments
Deep understanding of how VM influences consumer behavior and retail KPIs
Experience managing external suppliers, budgets, and installation timelines
Ability to travel to store locations and lead installations when needed
A genuine passion for design, retail, and cycling culture (cycling knowledge is a plus, but not essential)
Nice to have:
cycling knowledge
What we offer:
Flexible working hours
Support for ad-hoc remote working during the week - minimum 4 days in office
25 days annual leave
2 additional days paid time off to participate in a sportive or similar related cycling event
A flexible riding benefit to allow you to go out riding on a Wednesday morning with colleagues or learn to cycle through our Getting Started Scheme
An annual clothing allowance of £1,120 for testing and promotional purpose
A company bonus scheme
A health cash plan provided by Healthshield worth up to £1405 per year
Mental health support with MyndUp
Free barista coffee and social drinks in the office
Subsidised lunches 3 days per week
Monthly department social events and quarterly office social away days
Bike racing expenses up to £35 per race entry
A 50% staff discount and a discount for family and friends
Industry discounts on brands such as Patagonia, Osprey, Finisterre, Wahoo
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