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You will play a vital role in creating and maintaining compelling visual displays and store layouts that enhance the customer experience and drive sales across all retail touchpoints, including the Club’s stores in the Bullring and at Villa Park. You will ensure that the Club’s merchandise is presented in a way that engages fans and reflects the club’s identity and brand.
Job Responsibility:
Designing, implementing and maintaining window displays, in-store layouts and product placement to maximise product visibility, sales and brand identity
Creating a strategic customer journey in-store by creating displays which tell a story whilst ensuring product discovery is intuitive
Leading on developing and executing seasonal campaigns and specialist merchandising displays including exclusive product launches, matchday and in-store promotions
Reporting and analysing the performance of displays and merchandising, providing real time data to the Retail Store Manager
Requirements:
Proven experience in a similar visual merchandising role, ideally in fashion or sports retail
Keen creative and artistic ability with a keen eye for colour, detail and overall presentation
Strong market awareness of visual and retail merchandising techniques and best practice
Excellent organisational and attention to detail
Ability to adapt to dynamic situations including changing stock, layouts and customer preferences
Availability to work flexibly, including evenings and weekends
Driving licence with access to a vehicle or the ability to travel between Club sites (Villa Park, Bullring, Bodymoor Heath Training Ground)