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Vice President Sales, SMB

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Tripleseat

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Location:
United States , Boston

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Category:
Sales

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Contract Type:
Not provided

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Salary:

200000.00 - 225000.00 USD / Year
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Job Description:

The Vice President, Sales – SMB Restaurants & Unique Venues (UV) is responsible for developing and executing a "Hospitality First" sales strategy that drives revenue growth within the Small to Mid-Sized Business (SMB) Restaurants and Unique Venues (UV) segments. Reporting to the Chief Growth Officer, this senior leader will oversee a team of Directors of Sales and Account Executives, focusing on customer acquisition, retention, revenue growth, and market expansion.

Job Responsibility:

  • Champion a "Hospitality First" sales strategy, ensuring sales teams understand and address the unique needs of hospitality-driven businesses
  • Achieve revenue and profitability targets set by the Chief Growth Officer
  • Lead, mentor, and manage a team of Directors of Sales and Account Executives, ensuring strong leadership and sales performance
  • Develop and execute an SMB - Restaurants & UV sales strategy that prioritizes value creation, guest experience enhancement, and operational efficiency for hospitality-based clients
  • Define and implement a scalable territory coverage model that enhances efficiency and maximizes growth potential
  • Collaborate with marketing leadership on demand generation and lead nurturing initiatives that align with the hospitality market
  • Oversee sales forecasting, pipeline management, and performance tracking, ensuring accuracy and data-driven decision-making
  • Ensure seamless integration of sales operations and CRM utilization, optimizing analytics for strategic insights
  • Manage the P&L for the SMB - Restaurants & UV sales function, optimizing cost structures and improving sales efficiency
  • Partner with finance and product management teams to develop competitive pricing and discounting strategies tailored for hospitality businesses
  • Develop sales compensation plans that align incentives with revenue, profitability, and customer success
  • Foster executive-level relationships with key customers to drive retention, expansion, and strategic partnerships within the hospitality sector
  • Represent the organization at hospitality industry events, conferences, and customer engagements to enhance market presence and thought leadership
  • Drive cross-functional collaboration with sales enablement, customer success, and channel partners to create a seamless buying experience
  • Other related duties as assigned

Requirements:

  • Proven leadership experience in managing high-performing sales teams and scaling revenue growth
  • Deep understanding of the hospitality industry, with the ability to translate hospitality business needs into high-value sales solutions
  • Strong strategic thinking and problem-solving skills to drive sales planning and execution
  • Expertise in sales methodologies (e.g., Challenger Sales, SPIN Selling, MEDDIC)
  • Strong financial acumen, with experience in P&L management and sales forecasting
  • Ability to develop and implement scalable sales processes that drive efficiency and productivity
  • Proficiency in CRM tools and sales analytics to optimize data-driven decision-making
  • Strong negotiation and contract structuring skills to close complex B2B deals
  • A customer-first mindset, with the ability to build strong relationships and drive customer success
  • Hospitality-Centric Leadership – A passion for enhancing guest experiences and driving profitability for hospitality clients
  • Visionary & Strategic Thinker – Ability to set and drive long-term sales growth strategies
  • Executive Leadership Presence – Confident in managing teams and engaging senior stakeholders
  • Mentor & People Developer – Dedicated to coaching and empowering sales managers for career growth
  • Competitive & Goal-Oriented – Strives for continuous revenue and efficiency improvement
  • Data-Driven Decision-Maker – Uses analytics to guide strategic sales planning
  • Resilient & Agile – Adapts to changing market dynamics and business challenges
  • Cross-Functional Collaborator – Works effectively with internal and external stakeholders
  • 10+ years of sales leadership experience, with a track record of leading sales directors to scale sales organizations and drive revenue growth
  • 7+ years managing field sales teams in the SMB segment
  • Experience selling to hospitality businesses or working within the hospitality industry (e.g., hotels, event venues, restaurants, entertainment)
  • Ability to understand hospitality-driven operational needs and create sales strategies that drive profitability, efficiency, and guest experience improvements
  • Experience leading high-performing sales managers and Account Executives
  • Strong experience in SaaS, technology, or B2B sales within SMB markets
  • Experience working cross-functionally with marketing, finance, and operations teams to drive go-to-market success
  • Strong negotiation, closing, and customer relationship management skills
  • Bachelor’s degree required (Business, Sales, Marketing, Hospitality Management, or related field)
What we offer:
  • Competitive Medical, Dental, and Vision Insurance
  • Company Paid Life Insurance, Short- and Long-Term Disability Plans
  • Supplemental Insurance Options
  • Commuter Benefits
  • 401(k) with Company Match
  • Parental Leave
  • Flexible Paid Time Off
  • LinkedIn Learning Access
  • Pet Insurance
  • Employee Discount Programs

Additional Information:

Job Posted:
March 21, 2026

Employment Type:
Fulltime
Work Type:
On-site work
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