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Vice President of Partnerships, MarTech & AdTech

United States · Job Posted December 14, 2025
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Job Description

We are a premier agency at the forefront of Customer Experience (CX) strategy and technology, specializing in areas such as Digital Experience Intelligence, analytics, customer data platforms, account-based marketing/experience (ABM/ABX), and A/B testing platforms. Our mission is to empower businesses through cutting-edge technology solutions that significantly enhance customer engagement and insights. The Vice President of Partnerships, MarTech & AdTech is a critical role, responsible for strategically developing and managing our agency’s partnerships with various marketing and advertising technology platform vendors. This position requires a unique blend of skills in relationship building, deep understanding of MarTech and AdTech, strategic content development, and resource management.

Job Responsibility

  • Build and maintain strong, productive relationships with sales and customer success teams of various MarTech and AdTech platform partners
  • Strategically identify and nurture partnerships that offer mutual growth opportunities
  • Display a deep understanding of the MarTech and AdTech landscape, rapidly assimilating new platform value propositions and details
  • Serve as an internal and external expert on various MarTech and AdTech solution offerings
  • Lead the development of targeted content strategies that align with partnership goals
  • Direct subject matter experts in creating compelling and relevant content
  • Prioritize partnership opportunities based on potential returns and necessary investments in personnel and finances
  • Responsible for forecasting all resource investments and expected returns from each partnership, ensuring optimal allocation of agency resources

Requirements

  • Proven experience in partnership development within the MarTech and AdTech industry
  • Comprehensive understanding of current trends and dynamics in the MarTech and AdTech sectors
  • Strong capability in building and sustaining relationships with key stakeholders and business partners
  • Excellent communication, negotiation, and interpersonal skills
  • Strategic thinker with a talent for resource management and forecasting
  • Bachelor’s degree in Business, Marketing, or related field
  • advanced degree preferred

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