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Range is seeking a VP of Growth/Marketing to lead and execute our customer acquisition, retention, and revenue growth strategies. This high-impact role will be responsible for defining, developing, and optimizing our marketing initiatives across paid and organic channels while leveraging data analytics to drive decision-making. The ideal candidate is both a strategic leader and an execution expert with a deep understanding of performance marketing, brand positioning, and customer insights.
Job Responsibility:
Develop and execute a comprehensive growth marketing strategy to drive customer acquisition, retention, and revenue growth
Optimize multi-channel marketing campaigns, including paid search, paid social, content marketing, referral programs, email marketing, and emerging platforms
Work closely with product, sales, and engineering teams to enhance user acquisition and conversion funnels
Lead A/B testing, cohort analysis, and customer segmentation strategies to improve campaign performance
Manage and optimize marketing budgets across Meta, Google, programmatic, influencer marketing, and other paid channels
Build and maintain data pipelines to collect, clean, and analyze marketing performance data
Develop and implement attribution models and marketing mix modeling to evaluate the effectiveness of different channels
Leverage SQL and Python for deep analytics, predictive modeling, and customer insights
Recruit, mentor, and lead a high-performing growth marketing team
Foster a data-driven and test-and-learn culture within the marketing organization
Work cross-functionally with design, engineering, and sales to ensure seamless campaign execution and growth initiatives
Requirements:
Minimum 15 years of experience in growth marketing, performance marketing, or a similar role in Finance, preferably in a high-growth startup, SaaS, or fintech environment
Proven track record of driving significant customer acquisition and revenue growth through paid and organic channels
Deep expertise in paid acquisition, lifecycle marketing, and conversion rate optimization
Proficiency in SQL and Python for marketing analytics and data-driven decision-making
Strong leadership and team management experience
Excellent communication skills to translate technical insights into actionable business strategies
Nice to have:
Background in wealth management or high growth fintech companies (scaling beyond series C or D at a minimum)
Experience with marketing automation tools such as HubSpot, Marketo, or Iterable
Familiarity with BI platforms like Metabase, Looker, or Google Data Studio
Basic proficiency in HTML for landing page and email template optimizations
Experience scaling a startup from early-stage to rapid growth
Background working in FAANG/MAMAA companies or other top-tier tech firms in addition to startups
What we offer:
Health & Wellness: 100% employer-covered medical insurance for employees (75% for dependents), plus dental and vision coverage
401(k): Retirement savings program to support your future
Paid Time Off: time to reset and recharge + most federal holidays
Parental Leave: Comprehensive leave policy for growing families
Meals: Select meals covered throughout the week
Fitness: Monthly movement stipend
Equity & Career Growth: Early exercise eligibility and a strong focus on professional development
Annual Compensation Reviews: Salary and equity refreshes based on performance
Boomerang Program: After two years at Range, you can take time away to start your own company. We’ll hold your spot for 6 months - and pause your equity vesting, which resumes if you return