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Viator, a Tripadvisor company, is transforming how travelers discover and book experiences. As the leading marketplace for travel experiences, we connect millions of travelers with unforgettable tours and activities—and our distribution partners amplify that reach across the global travel ecosystem. We’re seeking a bold, commercially driven Vice President of Distribution Partnerships to lead Viator’s fast-growing third-party distribution business– spanning global travel brands, affiliate networks, and emerging FinTech and AI platforms. This is a rare opportunity to build the next-generation distribution engine for a category-defining marketplace.
Job Responsibility:
Commercial strategy & revenue ownership: Deliver sustainable, double-digit annual growth across third-party distribution channels
Define and execute the strategy to drive sustainable growth across partner segments
Identify and capitalize on new opportunities to expand Viator’s distribution network
Partner acquisition & retention: Lead the global sales and marketing teams responsible for partner recruitment, onboarding, and lifecycle marketing
Directly own relationships with largest partners and directly negotiate terms for most strategic new partnerships
Establish data-driven programs for partner segmentation, activation, and retention
Collaborate with Finance to align incentives, commissions, and marketing investments with performance outcomes
Partner connectivity & support: Lead the teams responsible for partner connectivity (API and platform integrations) and partner support
Oversee service levels, integration quality, and platform adoption across partners
Advocate for product investments that improve partner efficiency, conversion, and satisfaction
Product & technology collaboration: Drive Viator’s third-party distribution product vision, partnering closely with Product, Engineering, and Data
Represent the voice of the partner in product prioritization discussions
Leadership & cross-functional influence: Build, coach, and scale a high-performing global team
Serve as the executive voice of Viator’s distribution ecosystem—internally and externally.
Requirements:
Minimum of 10 years of progressive experience in executive sales roles, ideally within a marketplace, platform, or B2B2C business
Proven ability to exceed revenue target through innovation across product, process, and deal-making
Established record in Fortune 1000 partnership development (travel sector a plus)
Proven experience directly managing end-to-end sales and marketing functions for business customers—spanning business development, inside sales, product marketing, and partner success
Demonstrated ability surface innovative ideas to drive growth through the product and to partner closely with R&D to bring vision to life
Strong understanding of the travel ecosystem (tours and activities experience a plus) and the travel agent and affiliate landscapes
Deep familiarity with API-driven partnerships, including technical integration, partner onboarding, and lifecycle management
Comfort with AI-driven platforms and enthusiasm for applying emerging technologies to enhance partner engagement, automation, and insight generation
Ability to lead in a fast-paced, dynamic environment and adapt to changing priorities
Direct yet empathetic communicator who builds trust across levels and cultures.
Nice to have:
Travel sector experience
Tours and activities experience
What we offer:
Competitive compensation packages
“Work your way” with flexibility to suit your lifestyle