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The Vice President, Marketing, Precision Oncology is a critical hire for Exact Sciences, requiring visionary leadership, strategic acumen, and diverse commercial experience. This leader will set and execute the commercial strategy for our Precision Oncology portfolio — spanning risk assessment, therapy selection, therapy response, and remission monitoring. The VP will develop and implement integrated marketing plans that accelerate revenue growth and expand adoption across the U.S. while helping to shape the global PO strategy. This includes building insight-driven strategies, conducting deep market and competitive analyses, and collaborating with cross-functional teams to ensure successful product positioning, awareness, education, and adoption. This role will provide both strategic leadership and hands-on execution, leading a high-performing marketing team and partnering closely with sales, medical, market access, and R&D. The VP, Marketing, Precision Oncology will play a pivotal role in driving Exact Sciences’ continued growth and leadership in cancer diagnostics.
Job Responsibility:
Develop business cases and lead the development of key strategic initiatives to expand the Precision Oncology portfolio
Conduct in-depth analyses of markets, customer insights, and competitive dynamics to inform data-driven product and marketing strategies
Identify, assess, and prioritize growth opportunities across multiple tumor types and stages of the patient journey
Define product positioning, messaging, marketing mix, and awareness/education strategies for all Precision Oncology products
Develop and implement promotional and medical education strategies across HCP and patient audiences
Collaborate with sales leadership to develop marketing communications and tools that drive engagement and adoption
Establish and monitor key commercial and product milestones, adjusting strategies based on performance
Lead cross-functional initiatives with commercial, medical, market access, and R&D partners to ensure alignment on strategy and execution
Utilize analytics to assess performance, measure ROI, and continuously optimize programs
Serve as a strategic thought partner to executive leadership, helping shape Exact Sciences’ role in the evolving oncology landscape
Recruit, develop, and retain top marketing talent
set clear performance expectations and foster a culture of accountability, inclusion, and high performance
Provide coaching and mentorship to build leadership capability within the team
Operate effectively at both strategic and tactical levels, balancing long-term planning with day-to-day execution
Build strong relationships across the organization and externally with key stakeholders
Uphold Exact Sciences’ mission and values through accountability, innovation, integrity, quality, and teamwork
Requirements:
Bachelor’s degree in business, life sciences, marketing, or a related field
15+ years of progressive leadership experience across marketing, sales, and/or managed care
10+ years of experience leading and developing teams
7+ years of experience in molecular diagnostics, biopharma, or precision medicine
Deep knowledge of oncology, particularly solid tumors such as breast or colon
Proven track record of building and executing strategic marketing plans that drive measurable growth
Strong planning, problem-solving, organizational, and project management skills
Authorization to work in the United States without sponsorship
Nice to have:
Advanced degree in Life Sciences, Business Administration, or Marketing
Demonstrated success in launching and scaling precision oncology or molecular diagnostic products
Experience with minimal residual disease (MRD) testing and/or therapy selection strategies in oncology
Experience navigating diverse healthcare stakeholders, including providers, payers, advocacy groups, and patients
Exceptional communication skills
able to articulate complex concepts with clarity and impact
Adaptability to thrive in a fast-paced, evolving environment
What we offer:
Paid time off (including days for vacation, holidays, volunteering, and personal time)
Paid leave for parents and caregivers
A retirement savings plan
Wellness support
Health benefits including medical, prescription drug, dental, and vision coverage