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The Vice President, Global Product Marketing – Consumer Products & Processing is a senior leader within Mastercard's Global Marketing & Communications organization. This role partners closely with the Consumer Products & Processing business and product teams to shape and deliver integrated B2B and B2C marketing solutions. The goal: create a consistent, differentiated, and compelling value proposition and experience for customers, consumers, and partners—leveraging Mastercard's brand, platforms, and assets across markets and channels. This role reports to the SVP, Global Marketing – Core Payments & Strategic Growth.
Job Responsibility
Develop and deliver marketing solutions that create a distinctive consumer, customer, and stakeholder proposition and experience across Consumer Products & Processing
Build strong, trusted partnerships with local, regional, and global marketing and business teams, ensuring alignment to global strategy while supporting market specific opportunities
Lead overarching external and internal engagement strategies, including audience mapping and stakeholder relationship management, high impact events and customer engagement, digital, social, and traditional media, content strategy, creation, and distribution
Work closely with global and regional product teams, corporate communications, and Marketing & Communications functions to ensure integrated development and execution
Define and activate marketing strategies, programs, and tactics that address diverse objectives across business units, stakeholders, and partners—while strengthening the Mastercard brand
Track, measure, and optimize performance against business and marketing KPIs
Foster a culture of learning through experimentation, storytelling, testing, and optimization across the full marketing mix
Requirements
Exceptional interpersonal, written, and verbal communication skills, with a proven ability to turn complex, technical concepts into simple, compelling narratives and value propositions
Strong experience across B2B and B2C marketing, with deep consumer understanding and a clear focus on commercial impact and performance
Broad marketing expertise, including Product Marketing, Digital Marketing, Brand Management, and integrated go to market execution
A track record of building effective, collaborative relationships across global, regional, and local teams, with sensitivity to cultural diversity
A strategic mindset with the ability to make confident decisions in ambiguous, fast moving environments, and to lead through influence in a highly matrixed organization
Proven success driving marketing transformation and operational excellence through analytics, structure, and commercial rigor
A self starter approach, with the ability to manage complex, multi market initiatives while maintaining focus, prioritization, and follow through
Intellectual curiosity, agility, and a strong learning mindset—especially around evolving competitors, technologies, and products
An advanced degree (preferred)
Experience in financial services, technology, or other data driven industries (beneficial)
Nice to have
Advanced degree (preferred)
Experience in financial services, technology, or other data driven industries (beneficial)
What we offer
Insurance (including medical, prescription drug, dental, vision, disability, life insurance)
Flexible spending account and health savings account
Paid leaves (including 16 weeks of new parent leave and up to 20 days of bereavement leave)
80 hours of Paid Sick and Safe Time
25 days of vacation time and 5 personal days
10 annual paid U.S. observed holidays
401k with a best-in-class company match
Deferred compensation for eligible roles
Fitness reimbursement or on-site fitness facilities