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Vice President, Business Development

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Primacy

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Location:
United States

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Category:

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

Primacy is looking for a highly motivated and results-driven Vice President, Business Development to join our dynamic Strategic Services team. The mission is to grow our portfolio of Fortune 500 clients across financial, insurance, higher ed, healthcare and manufacturing seeking top caliber partners providing custom web app development, performance marketing, and experience solutions that drive business performance. You'll lead solutioning sessions with prospective C-level marketing and tech leaders and Primacy's top capability experts. The ideal candidate is a self starter with a passion for sales, excellent prospecting and team selling skills.

Job Responsibility:

  • Partner with Strategy Services team for warm introduction to new contacts within existing accounts
  • Partner with Performance Team to generate leads through various outreach programs including conferences
  • Work your network and build relationships with vendors and other lead source partners
  • Build and maintain a strong pipeline of prospective clients to achieve sales targets
  • Conduct market research to identify potential industries, businesses, and decision-makers needing digital marketing services
  • Present and demonstrate digital solutions to potential clients, effectively communicating value propositions
  • Negotiate contracts and close deals to drive revenue growth in digital marketing services
  • Maintain accurate and up-to-date records of sales activities and customer interactions in CRM systems
  • Meet or exceed monthly and quarterly sales goals

Requirements:

  • Proven experience in sales, business development, or a related role with a focus on lead generation of professional services to Fortune 500, Higher Education or other challenger brands looking to punch above their weight
  • Familiarity with CRM software, qualification processes (BANT, CHAMP, or MEDDIC) sales prospecting tools, and digital marketing concepts
  • Strong story telling skills particularly in differentiation and overcoming objections
  • Strong prospecting, relationship building and networking abilities with a track record of successfully closing new business deals in a team selling environment with agency Subject Matter Experts
  • Executive presence, excellent communication, negotiation, and interpersonal skills
  • Self-motivated with a hunter mentality and a drive to succeed
  • Ability to work independently and as part of a team in a fast-paced, target-driven environment
  • Bachelor's degree in business, marketing, or a related field is preferred but not required
What we offer:
  • Top performance bonus paid quarterly
  • Unlimited PTO
  • Medical, Dental, Vision, 401(k) plus match
  • Ongoing training opportunities
  • Planned outings and team events (remote workers included!)

Additional Information:

Job Posted:
December 11, 2025

Employment Type:
Fulltime
Work Type:
Remote work
Job Link Share:

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