Value Marketing Manager Job at DELIVER (London)

Job Description

We are seeking a commercially-minded Value Marketing Manager to join our dynamic team at Deliveroo. This role is central to driving measurable business growth for both Deliveroo and our partners through strategic marketing planning and execution. You will be responsible for building and delivering comprehensive marketing plans and campaigns that align with key commercial goals, unlock customer value, and improve ROI. You will operate at the intersection of marketing, commercial strategy, analytics, and partner success—championing innovation and rigour in all initiatives. Your key focus will be on expansion plans into new areas as we grow our footprint at Roo. This is a high-impact role that requires strong commercial acumen, a test-and-learn mindset, and a proven ability to balance strategic thinking with hands-on execution. You'll shape and scale marketing programmes that not only resonate with consumers, but also deliver material impact to our business and partners.

Job Responsibility

Develop and own commercial marketing plans and campaign strategies that drive partner and business growth
Translate business priorities into actionable marketing initiatives that are insight-driven, customer-centric, and results-oriented
Lead integrated go-to-market planning, coordinating across local and central marketing teams to ensure alignment and excellence in execution
Lead the planning and delivery of value-focused campaigns (e.g., promotional, seasonal, and category growth) to increase customer frequency and partner performance
Continuously optimise campaign ROI through post-campaign analysis, learnings, and strategic iteration
Work closely with Commercial, Finance, Data Science, Product, and Global Marketing teams to build business-aligned marketing initiatives
Leverage customer and partner insights to inform marketing strategy and campaign design
Own regular performance reporting and stakeholder updates, identifying trends, opportunities, and areas for growth
Drive a culture of continuous improvement through structured testing, learning, and refinement
Stay up-to-date with market and competitor activity, using insights to inform promotional strategy and differentiation
Use external benchmarking to challenge and elevate our marketing approach

Requirements

3-4 years experience in Marketing or Commercially working with value / promotional campaigns
Preferred Bachelor’s degree in Marketing, Business, or a related field
Excellent communication and collaboration skills to work effectively with cross-functional teams
Experience presenting ideas and recommendations to senior leadership to gain buy in
You’re both analytical & commercial and you enjoy interpreting data to develop insight/consumer-led marketing strategy. Comfortable with analytical tools like excel
You have strong interpersonal skills and can manage multiple cross-departmental stakeholders
confident communicating at all levels
Ability to adapt and manage multiple projects simultaneously
Strong problem-solving skills and a proactive approach to identifying opportunities for improvement
You have a self-starter attitude and you’re able to thrive in a fast-paced matrixed organisation with constant change
You have a proven track record in making things happen - delivering results quickly and efficiently

What we offer

A competitive and comprehensive compensation and benefits package
Up to 5% matched pension contributions
Some roles may be eligible for share awards
Free Deliveroo Plus: free delivery and access to special offers
Team lunches from the best local restaurants
25 days annual leave plus bank holidays, increasing with length of time spent working at Deliveroo
One day of paid leave per year to volunteer with a registered charity
Funded single cover healthcare on our core plan, with the option to add family members at own cost
On-site gym (HQ), discounted external gym membership
Access to wellbeing apps such as LesMills+, Strava, Headspace, Yogaia via GymPass
Discounted dental insurance and a range of other flexible benefits, such as critical illness cover, partner life cover, travel insurance, health assessments
Life assurance
Maternity, paternity and maternity and shared parental leave, eligible from day one of employment
Excellent kit to enable working from home and a parent-friendly working culture
Access to free mortgage advice
Cycle to Work Scheme or Season Ticket Loans, depending how you wish to travel
Excellent learning and development opportunities and access to RooLearn, our learning platform, packed with high-quality training and content
Regular Employee Resource Group (ERG) led social events – examples include dinners, dance lessons and in-office yoga sessions
Summer and end-of-year parties

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Value Marketing Manager

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