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Value Builder Growth

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Primatec Engineering

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Location:
Italy , Rome

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Category:
IT - Software Development

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Contract Type:
Not provided

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Salary:

Not provided
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Job Description:

The Value Builder Growth is a specialized role that combines the value-creation capabilities of our standard Value Builder with deep vertical expertise in growth, digital marketing, and conversion optimization. This role operates in two main modes: as the lead on projects with a predominant marketing/growth component, or as a strategic growth resource within larger teams, bringing vertical expertise to support other Value Builders on complex initiatives. Beyond client projects, the Value Builder Growth actively contributes to Exelab’s own growth and internal product development, applying the same methodologies and analytical rigor used for clients.

Job Responsibility:

  • Collaborate with business analysts and clients to understand commercial challenges and competitive context
  • Define growth strategies that directly link marketing initiatives to business KPIs: acquisition cost, conversion rate, customer lifetime value, retention
  • Identify the most effective growth levers in each client’s specific context
  • Read numbers with natural fluency, identifying patterns, anomalies, and opportunities
  • Build hypotheses, test them, and iterate based on results
  • Think at a high level about campaigns and growth initiatives, defining the strategic framework before diving into execution
  • Identify friction points in funnels, propose optimization interventions, and measure their effectiveness
  • Work in continuous synchronization with developers and designers, maintaining constant communication throughout the workday
  • Actively contribute to Exelab’s growth initiatives and internal product development
  • Define KPIs and success metrics from the start of every initiative
  • Continuously monitor performance, conduct qualitative analysis by observing actual solution usage in client environments

Requirements:

  • Solid experience in growth marketing roles with a demonstrable track record of measurable results
  • Deep knowledge of digital marketing levers: paid acquisition, SEO, email marketing, marketing automation, CRO
  • Experience with marketing automation and CRM tools, ideally HubSpot
  • Experience with analytics tools (Google Analytics or similar)
  • Ability to build dashboards and monitoring systems
  • Comfort with basic statistical analysis
  • Experience in funnel and landing page optimization
  • Familiarity with testing and experimentation methodologies
  • Practical background in building and launching growth initiatives
  • Exceptional ability to rapidly learn and master new domains and business contexts
  • Willingness to learn and use AI tools
  • Ability to communicate complex insights clearly to both technical and business stakeholders
  • Native Italian and at least B2-level English required

Additional Information:

Job Posted:
February 14, 2026

Work Type:
Remote work
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