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UX Content Strategist

United States, Boston · Job Posted February 20, 2026
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Job Description

Lead web content strategy and optimization across multiple digital properties, collaborating with internal teams to create, manage, and evolve content frameworks that enhance user experience and support organizational goals.

Job Responsibility

  • Develop and manage strategic content deliverables (audits, matrices, models, journey maps, sitemaps)
  • Oversee creation, curation, optimization, and measurement throughout content lifecycle
  • Collaborate with researchers, designers, and stakeholders to identify opportunities to improve
  • Conduct content testing and improvements based on insights, data, and analytics
  • Lead competitive research and make recommendations for new content opportunities
  • Optimize content for SEO, metadata, tagging strategies, and CTAs
  • Manage content strategy best practices and support content governance

Requirements

  • 7+ years in a strategic content role, preferably in an agency or regulated industry
  • Experience developing web content frameworks and deliverables (audits, matrices, models, journey maps, taxonomies)
  • Skilled with content management systems and analytics platforms
  • Strong ability to turn data into actionable content insights
  • Excellent communication and presentation skills
  • Proactive leadership with complex initiatives

Nice to have

  • SEO and healthcare experience preferred
  • Self-starter
  • Detail-oriented

What we offer

  • medical, vision, dental, and life and disability insurance
  • eligible to enroll in our company 401(k) plan

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