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Meshy is the leading 3D generative AI company on a mission to Unleash 3D Creativity by transforming the content creation pipeline. Meshy makes it effortless for both professional artists and hobbyists to create unique 3D assets—turning text and images into stunning 3D models in just minutes. What once took weeks and cost $1,000 now takes just 2 minutes and $1.
Job Responsibility:
Drive Market Growth: Develop localized growth strategies for key countries and regions
Collaborate with content, PR, and advertising teams to plan and execute localized user acquisition campaigns, including ad content, social media operations, and offline event support
Regularly review and analyze market data to optimize marketing strategies and campaign performance based on user behavior insights
Local Content and KOL Collaboration: Plan and execute KOL collaboration projects to generate high-quality local video content and increase topic engagement
Build and maintain relationships with local KOLs, managing collaboration timelines and output quality
Initiate creative and viral social content challenges or joint campaigns to enhance regional brand visibility and engagement
User Conversion and Engagement: Support participation in local gaming, design, and 3D industry exhibitions or offline events to improve brand awareness among target user communities
Collect and document user success stories to strengthen user trust and community credibility
Follow up on user feedback to facilitate continuous content and product improvement
Requirements:
At least one year of experience in market growth management
Fluency in both Chinese and English
proficiency in additional languages is a strong plus
Strong goal orientation, excellent project ownership, and execution capability
Familiarity with social media content dynamics, KOL collaboration models, and high sensitivity to growth metrics
Understanding of developed markets’ cultures and experience with localization strategies
Deep interest in AI, 3D, gaming, or design, with a good sense of content aesthetics
Experience managing MCNs or interns is a plus
Nice to have:
Experience managing MCNs or interns is a plus
proficiency in additional languages is a strong plus