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Aramark Logo Aramark · -

Unit Marketing Manager

United States, Louisville · Job Posted April 19, 2026
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Job Description

The Field Marketing Manager at the University of Louisville is responsible for supporting Aramark’s clients with product innovation, merchandising and promotions. This role serves as a liaison between Aramark’s Marketing team and client’s account locations, ensuring that client and consumers’ needs are met, while adhering to Aramark standards.

Job Responsibility

  • Conducts Marketing Research and Data collection: Focus groups, surveying, campus mapping, trend development/research, competitive pricing analysis
  • Strategic Planning, Innovation and Creativity: Develop Marketing Plans
  • new strategies and tactics for promoting existing or new locations to enhance sales and customer satisfaction
  • Sales Support: Develop and execute annual campaigns, including oral and written presentations, to various target groups. Support Business Development with Request For Proposal (RFP) responses, sales presentations and Client Business Reviews (CBRs)
  • Marketing: Coordinate special events, promotions, marketing collateral, media interaction, public relations, website updates, social media marketing
  • Build Relationships with clients, organization department heads and subgroups/ community groups

Requirements

  • Requires at least 3 years of product, marketing and / or merchandising experience
  • Requires people management experience for at least 2-3 direct reports
  • Requires a bachelor’s degree or equivalent experience in business or marketing
  • A proven ability to increase sales and measure the impact/return on investment on implementation of programs
  • A demonstrated ability to be proactive and assertive in identifying and capturing growth opportunities, as well as thinking creatively and strategically
  • Must have excellent interpersonal skills including presentation, public speaking and client interaction skills
  • Must be able to efficiently utilize social media and MS Office products to accomplish work tasks
  • Valid driver’s license and vehicle
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