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We’re looking for a hands-on, storytelling-driven Influencer Marketing Manager who loves creators, understands what makes content convert, and enjoys being part of a fast-growing team. You’ll manage outreach, relationship building, campaign execution, and performance tracking across YouTube, Instagram, Facebook, LinkedIn, X, TikTok, and Podcast. This role focuses on execution excellence and delivering measurable business impact through creators.
Job Responsibility:
Creator Sourcing & Outreach: Identify and qualify creators across tech, business, productivity, healthcare, sales, and vertical professional communities — driving awareness, conversions, and brand trust
Conduct outreach using email, DMs, platforms, etc
Maintain an organized creator database with tiers, rates, and past performance
Support contract negotiation and ensure compliance
Manage logistics with the operations team
Relationship Management: Act as the day-to-day partner to creators and agencies
Provide guidance on messaging, talking points, and best practices
Foster long-term relationships with high-performing creators
Performance & Reporting: Track content performance including content quality, click sessions, engagement, reach, sentiment, ROI, CPV, and attributed revenue
Optimize influencers weekly based on performance signals
Deliver clear weekly and monthly reports to the Influencer Manager
Cross-Functional Coordination: Work with Brand and Product Marketing on messaging and briefs
Partner with Paid Media for potential whitelisting or Ads
Collaborate with Marketing for creator testimonials and case studies
Requirements:
Bachelor’s degree in Marketing, Communications, Business, or a related field preferred
2-5 years in influencer, creator, or partnerships management, preferably in AI, tech, SaaS, or consumer electronics
Strong negotiation and long-term partnership-building skills
Understanding of local creator landscape and content trends
Strong execution, communication, and cross-functional skills
Data-driven mindset with basic analytics skills
Ability to leverage AI to enhance work efficiency
What we offer:
Meaningful Ownership An Employee Stock Ownership Plan (ESOP) that gives a real stake in Plaud’s long-term success
High-Impact Environment Work in a fast-moving, product-driven environment where your ideas directly shape the future of AI productivity
Cutting-Edge AI Tools for Productivity Access to best-in-class AI tools, including Cursor, GPT models, Gemini, Claude, and other frontier AI systems to maximize engineering and execution efficiency
Best-in-Class Equipment Choice of top-spec laptops, high-performance workstation setups, and cutting-edge Plaud devices for all new hires
Team & Culture Annual company offsites, team events, and a culture that values craftsmanship, ownership, and velocity