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Roku is looking for an experienced, self-starting Ads Business Development Manager to join our Ads Business Development team. This role will drive the growth of Roku's programmatic partnerships and broader ads business across the UK. This position is critical in bridging Roku's US-based DSP and SSP partners with UK market opportunities while also cultivating local in-market partnerships. You'll be responsible for maximizing revenue impact by managing partner relationships, coordinating cross-border initiatives, and ensuring partnership success across the region.
Job Responsibility:
Serve as the primary liaison between US-based SSP & DSP partners and their UK operations counterparts
Build, manage and support relationships with in-market UK programmatic partners, agencies, trading desks and strategic partners
Develop and execute partnership strategies tailored to the UK, with unique market dynamics and growth stages
Manage partner activities including partnership plans, reporting, technical troubleshooting, upselling, and ongoing communication
Translate Roku's value proposition effectively for UK audiences, adapting messaging for regional market conditions
Work with product teams to identify opportunities for UK-specific product improvements and data asset offerings
Qualify and prioritize leads based on regional market alignment and company goals
Navigate cultural and business practice differences between US partners and UK market expectations
Requirements:
3+ years of experience in advertising partnerships, DSP or SSP experience preferred
OTT platform experience strongly preferred
Knowledge of management and reporting products such as Tableau, Salesforce among others
Experience in SSP instances is a big plus
Working knowledge of both oRTB, VAST and ad-servers
Proficiency with PowerPoint & Excel
Deep knowledge of the UK programmatic advertising ecosystem, including key players and market maturity levels
Experience working with US-based ad tech companies and their UK expansion strategies
Proven ability to manage relationships across cultures and geographies
Strong analytical skills with ability to interpret partnership performance data and identify optimization opportunities
Excellent communication and presentation skills, with ability to articulate complex technical concepts to diverse audiences
Comfortable working in a fast-paced, results-oriented environment with shifting priorities
What we offer:
Global access to mental health and financial wellness support and resources
Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension)