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This is a pivotal hands on role with the responsibility of supporting and leading the commercial strategy across the marketing and product teams to build brand visibility, revenue growth, customer acquisition and retention. This role brings together practical execution, data-driven insight, and leadership to achieve commercial success.
Job Responsibility:
Execute marketing and product strategies aligned with company goals
Support the product portfolio performance, ensuring profitability & market relevance across all product lines
Assist in forecasting and managing revenue targets across marketing and product lines
Manage the marketing budget to ensure efficient allocation and strong ROI
Plan and deliver multi-channel marketing activity to drive customer acquisition, conversion, and loyalty
Oversee paid media, SEO, email, organic social, partnerships, and offline marketing
Create and manage PR initiatives including media relations, press releases, and press trips
Monitor competitor activity and market trends to inform commercial strategy
Build and manage Partnership strategies with tourist boards, cruise lines, and other strategic partners
Lead, mentor, and support a small cross-functional team across the marketing and product departments
Requirements:
Previous experience in a marketing role within the travel industry is essential
Hands-on marketing experience across digital and offline channels, with a focus on performance and ROI
Excellent communication and negotiation skills, with confidence in representing the business externally
Strong analytical skills, with the ability to interpret data and make commercially sound decisions
Understanding of product development, contracting, and supplier negotiation
Bring experience or a strong understanding of the Latin American tourism sector
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