Training Communities Engagement Officer Job at 360 Resourcing Solutions (Colchester)

Job Description

At Colchester Institute, we believe in the power of education to transform lives and communities. As one of the leading providers of education and training in the region, we are proud to offer a dynamic, supportive, and forward-thinking working environment. We are seeking a Training Communities Engagement Officer to join our team. In this role you will, develop and support digital communities for a range of training audiences, including employers, learners, delegates and sector groups. The successful post holder will create and coordinate audience-appropriate digital engagement assets that help customers stay engaged, interested and supported before, during and after their training journey. They will use digital platforms, customer feedback and engagement data to identify needs, strengthen relationships and support the continued development of responsive training provision.

Job Responsibility

Develop and maintain digital communities for training audiences, including employers, learners, delegates and sector-specific groups
Research audience needs and platform preferences to ensure communication is relevant, accessible and appropriate
Build and maintain strong relationships with customers through regular communication, demonstrating empathy, understanding, and responsiveness to their needs
Manage social media and web traffic, filtering content, managing college reputational risks and identifying trends and opportunities. Maximising and optimising the reach
Gather and analyse customer feedback to understand needs and preferences and utilise information to improve satisfaction rates and business relationships
Utilise social media as well as any other digital community groups (eg. LinkedIN, emails) to promote college programmes and products to maximise the achievement of college goals and targets (financial and quality)
Update and maintain accurate customer relationship management systems including databases, spreadsheets, and records related to employer and customer relationship activities

Requirements

Experience of working in a customer engagement, learner engagement, employer engagement, training support, community engagement or similar role
Experience of using digital communication channels to share information, support engagement and build relationships with a range of audiences. This may include social media, email updates, online groups, newsletters or other digital platforms
Experience of creating clear, accurate and audience-appropriate written content for professional use
Experience of maintaining accurate records and supporting customer processes using systems such as CRM platforms, databases, spreadsheets or other administrative systems
Development or media or marketing
Level 2 qualification in English and Mathematics, such as GCSE grade 4/C or above, Functional Skills Level 2, or equivalent
Educated to Level 3 or above in a relevant subject area, such as Media Studies, Marketing, Communications, Business, Customer Service, Digital Media, or equivalent relevant professional experience
Good standard of digital literacy, with confidence using Microsoft Office, email, online platforms, social media channels, databases, spreadsheets and customer record systems

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Training Communities Engagement Officer

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