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Trade Marketing Specialist Travel Retail EMEA

Italy, Milano · Job Posted February 17, 2026
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Job Description

About us Kering Eyewear, part of the global Luxury group Kering, is the most relevant player in the Luxury Eyewear market segment. We design, develop, manufacture, and distribute eyewear that blends creativity, innovation, and quality. Our portfolio spans a wide range of iconic brands including Gucci, Cartier, Saint Laurent, Bottega Veneta, Balenciaga, McQueen, Valentino, Chloé, Alaïa, Montblanc, Dunhill, Puma, and our proprietary brands LINDBERG, Maui Jim, and Zeal Optics. By combining industry expertise with a commitment to sustainability, we help our brands redefine design and craft eyewear that captivates consumers worldwide.

Job Responsibility

  • Support in managing the development and launch of 360-degree marketing projects within the Travel Retail EMEA channel
  • Negotiate annual marketing and sales plans with Travel Retail EMEA channel clients and ensure effective implementation within budget
  • Ensure proper monitoring and accounting of the BTL budget
  • Regularly visit key points of sale to verify assortment strategy effectiveness and deliver training
  • Actively support the development and execution of global/local sales campaigns and trade fairs
  • Support in preparing internal and external briefings, presentations, and reports
  • Oversee the production and installation of materials for promotional activities
  • Contribute to the development of a multichannel strategy
  • Support the creation of innovative Trade Marketing tools
  • Ensure implementation of all visual updates and POP materials
  • Collaborate with Demand Planning and Sales Channel Operations teams
  • Support the Sales team in monitoring order flow

Requirements

  • Master’s degree in marketing, Management, Economics, or a related field
  • 2/3 years of experience in a similar role within a dynamic and fast-moving industry
  • Advanced proficiency in Excel and PowerPoint
  • Fluency in English and Italian is mandatory
  • Willingness to travel
  • Dynamic, proactive, and flexible, with a natural curiosity and commitment to teamwork
  • Strong organizational and analytical skills, with the ability to adapt to evolving business needs

What we offer

  • Opportunity to join a global Luxury Group
  • Endless possibilities to learn and grow
  • Commitment to fostering internal mobility
  • Fostering leadership skills
  • Stimulating and fulfilling workplace environment

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