This list contains only the countries for which job offers have been published in the selected language (e.g., in the French version, only job offers written in French are displayed, and in the English version, only those in English).
We are seeking a dynamic and strategic Trade Marketing & Sales Operations Manager to lead trade strategy and category management for a prominent player in the Consumer Packaged Goods (CPG) industry. This role serves as the central point of contact for the Canadian Business Unit, driving profitable growth through expert trade spend management, demand planning, and cross-functional leadership.
Job Responsibility:
Develop and implement annual category trade strategies and 4P execution plans (Product, Price, Promotion, Place) in collaboration with Marketing and Sales teams
Oversee the trade spend management process, including budget reconciliation, period comparisons, and tracking listing fees to ensure sustainable profitability
Lead business reviews with key customers using syndicated data (NielsenIQ, Retail Link, Circana) to identify distribution gaps and post-event opportunities
Serve as the Canadian lead for S&OP and budgeting, communicating demand drivers and forecast updates to the Supply team to mitigate risks
Act as the primary internal point of contact for sales broker partners, ensuring clear communication of brand priorities and in-store promotional activities
Requirements:
Bachelor’s degree in Business, Marketing, or a related field
A minimum of 7 years in Account Management or broker management within the CPG sector, with specific expertise in Trade Marketing and Category Management
Advanced proficiency in Microsoft Excel and PowerPoint
experience with Nielsen applications and customer syndicated data tools (e.g., Retail Link, LDIA)
Strong business acumen with P&L understanding, strategic thinking, and the ability to communicate persuasively in high-pressure environments
Must possess a valid Driver’s License and Canadian Passport, with the ability to travel provincially and internationally (approximately 10% annually)