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Trade Marketing Manager - Pharma

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Randstad

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Location:
Malaysia , Petaling Jaya

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Category:
-

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Contract Type:
Not provided

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Salary:

10000.00 - 12000.00 MYR / Month
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Job Description:

We are seeking a strategic and hands-on Trade Marketing Manager to lead channel strategies and commercial performance for a portfolio of premium brands. This role is essential for driving brand growth, launching innovations, and ensuring excellence in market execution. You will work closely with cross-functional teams to bridge brand strategy and retail implementation.

Job Responsibility:

  • Lead the development and execution of channel-specific strategies and annual marketing plans
  • Manage new product development (NPD) and portfolio innovation, including go-to-market strategies and launch execution
  • Develop strong market positioning based on consumer insights, retail trends, and competitor analysis
  • Monitor brand and channel performance, generating business reviews and recommending actionable growth strategies
  • Oversee A&P budget allocation and track the effectiveness of marketing investments to ensure cost efficiency
  • Collaborate with cross-functional teams, including sales, supply chain, and regulatory, to align on key initiatives
  • Lead external agency relationships (creative, media, P.R.) to ensure high-quality execution of brand campaigns and outcomes
  • Manage in-store marketing tools, such as P.O.S.M.s, product displays, and promotional materials

Requirements:

  • Bachelor's degree in Marketing, Business Administration, or a relevant field
  • 6–10 years of experience in marketing or trade management within the FMCG or healthcare sectors
  • Strong commercial mindset with experience in data-driven strategy and retail dynamics
  • Proven track record in successful new product launches and stakeholder management
  • Excellent analytical, leadership, and communication skills
  • Proficiency in Microsoft Office, particularly Excel and PowerPoint, for performance tracking and reporting

Additional Information:

Job Posted:
April 28, 2026

Expiration:
May 31, 2026

Employment Type:
Fulltime
Work Type:
On-site work
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