Trade Marketing Manager - FMCG Beverage Job at Randstad (Kuala Lumpur)

Marketing Director

Are you a current Marketing Manager or Head of Marketing in an SME, seeking a Di...

Location

United Kingdom , London

Salary:

90000.00 GBP / Year

Signature Career Management

Expiration Date

Until further notice

Requirements

At least 5 years of brand management experience, ideally within the food or beverage industry
Experience in a role with line report management
Ideally have worked for a challenger brand / medium size business that operates in both OOH and retail
Comfortable using Epos / Circana and Kantar data
Experience in stakeholder management

Job Responsibility

Develop and implement innovative and cost-effective marketing strategies to support the business goals
Drive brand awareness to attract new audiences / shoppers
Spearhead the development and execution of brand plans, including P&L oversight, to establish a leading premium brand identity
In conjunction with our co-manufacturing partners and US team develop and bring to market NPD pipeline
Plan and manage trade events to drive customer and consumer awareness and trial
Conduct commercial performance analysis (e.g., promo and category insight)
Support on customer range reviews ensuring that we are leading with a shopper and category first approach
Working with sales to build customer tailored support plans for OOH and Retailer
Management of a brand manager and external category consultant

What we offer

Work life balance
Social team
Focus on health & wellbeing

Fulltime

Marketing Manager

Are you a Marketing expert with a passion for the FMCG industry? We are looking ...

Location

Greece , Athens

Salary:

Not provided

Randstad

Expiration Date

March 21, 2026

Requirements

At least 3 years' brand management or marketing experience (preferably in FMCG)
Excellent negotiation, presentation, and communication skills, with the ability to influence stakeholders at all levels
Analytical skills
Commercial Accumen
Degree in Marketing, Communications, Business, or a related field
Strong background in B2B Marketing (Coffee, Beverages, or FMCG), with a focus on the HORECA sector and event management
Excellent communication skills in both Greek and English
Ability to handle multiple projects, budgets, and deadlines effectively
Experienced in working with external marketing agencies and managing budgets

Job Responsibility

Lead the promotion and market positioning of our coffee and beverage portfolio across all domestic channels
Manage the full planning and execution of corporate events, trade shows, and culinary exhibitions
Drive the end-to-end "Go-to-Market" strategy for all new product developments (NPD)
Oversee all digital marketing, including SEO, website content, social media, and paid campaigns
Partner with the Sales team to create impactful promotional materials and POS tools to drive B2B growth
Identify and manage strategic sponsorships and partnerships that strengthen brand visibility
Analyze industry trends and competitor activity to support strategic decisions and business expansion

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Senior Brand Executive - FMCG Beverages

As a Senior Brand Executive, you will play a key role in driving the growth of a...

Location

Malaysia , Shah Alam

Salary:

5000.00 - 6000.00 MYR / Month

Randstad

Expiration Date

March 23, 2026

Requirements

Bachelor’s degree in Marketing, Business Administration, or equivalent
Minimum 3 years of experience in FMCG marketing, ideally within the food or beverage categories
Proven experience managing agency partners and executing 360° campaigns
Strong analytical skills with a high level of attention to detail
Excellent communication and coordination abilities
Proficiency in Microsoft Office, especially PowerPoint and Excel
A proactive and resourceful mindset with a passion for brand building

Job Responsibility

Support the planning and execution of brand campaigns across ATL, BTL, and digital platforms
Coordinate with internal stakeholders and external agencies to ensure the timely rollout of marketing activities
Manage in-store marketing tools, including POSMs, product displays, and promotions
Track brand performance using sales data, competitor analysis, and consumer insights
Assist in the planning and execution of new product launches, packaging updates, and product relaunches
Monitor A&P budget allocations and track expenditures to ensure cost efficiency
Prepare post-mortem reports for campaigns and provide recommendations for improvement
Collaborate closely with sales and trade marketing teams to align on-channel strategy and promotions
Act as a liaison with external agencies to ensure high-quality creative and P.R. outcomes

Key Account Executive - OMT

At Unilever Food Solutions, our purpose is to Free Chefs to love what they do. ...

Location

Thailand , Bangkok

Salary:

Not provided

Unilever

Expiration Date

Until further notice

Requirements

Bachelor’s degree in business administration or a related field
2-3 years of experience in key account management, sales, preferably within the Modern Trade channel
Experience in FMCG business
Experience in Food & Beverage related categories are preferred
Strong communication, presentation, and negotiation skills
Strong organizational and time-management skills
Analytical and problem-solving skills
Strong leadership capability to manage both customer and internal team expectations

Job Responsibility

Manage assigned key accounts to achieve sales objectives and targets
Develop and implement strategic business development plans for assigned accounts
Identify new business opportunities in both front-of-house (on-shelf sales) and back-of-house (ingredient sales) channels
Develop product pipelines with customers, including presentations, proposals, contracts, and supporting documentation
Evaluate the sales performance, trade efficiency, market situation then converts to the action plan in short-term and long-term plan
Collaborate with internal teams to ensure efficient operations and support business growth initiatives

Fulltime

Zonal Sales Manager

Brief Summary: Developing extensive business developments across regions to capt...

Location

India , Lucknow Kalan

Salary:

Not provided

Randstad

Expiration Date

April 19, 2026

Requirements

MBA with Sales & Marketing
Minimum 8 to 10 years of experience in FMCG trade
Beverage industry experience is preferred

Job Responsibility

Developing extensive business developments across regions to capture the market share
Drive identified Initiatives in the Zone to achieve the overall sales objectives
Identify & effectively implement Major and Key initiatives at zonal level in the areas of Market Development, Distribution expansion & Sales Operation
Identify the critical/burning issues of the Zone affecting sales & take remedial action/ escalate wherever needed
Driving continuous improvement in all aspects of Sales, Specifications & Field Marketing in the assigned Zone to achieve the business objectives

New

SodaStream Product Manager

Own and grow the Sparkling Beverage Maker (SBM) and CO2 & Accessories categories...

Location

Australia , Knoxfield

Salary:

Not provided

Pepsico

Expiration Date

Until further notice

Requirements

7+ years’ experience in Product/Brand/Category Management within FMCG, consumer durables or a similar consumer-led environment
experience across both offline and eCommerce preferred
Proven track record leading innovation/NPD from concept to launch, including GTM planning and cross-functional execution
Strong commercial and analytical capability: pricing, margin management, business case development, performance reporting and optimisation
Demonstrated customer/retailer partnership skills, including joint business planning, range reviews, presentations and negotiation support
Experience operating within planning rhythms such as IBP/PMR, with strong attention to process, quality and deadlines
Excellent communication and storytelling skills
able to build clear, persuasive decks for senior stakeholders and retailers
Highly organised with strong project management skills
able to simplify ways of working and remove obstacles

Job Responsibility

Own and grow the Sparkling Beverage Maker and CO₂ & Accessories categories in Australia, with end‑to‑end responsibility for strategy, performance, profitability and execution across all channels
Deliver the local category and innovation roadmap, grounded in consumer and shopper insights, competitor analysis and market trends, and aligned to global category direction
Lead go‑to‑market strategy and launch execution, partnering cross‑functionally to ensure commercial readiness, strong in‑market execution and post‑launch performance
Drive commercial outcomes, owning pricing, margin and channel architecture decisions, supported by robust analysis and clear consumer value logic
Translate category strategy into customer outcomes through joint business planning, collaborative co‑op planning with Trade Marketing, retailer engagement and ‘Perfect Store’ execution across priority channels
Own PMR within the IBP process, for portfolio review, identification of risks and opportunities, and aligned action plans
Champion omni‑channel category excellence, including eCommerce content, assortment and promotional execution, ensuring consistent brand and category delivery
Support experiential consumer events and brand activations, ensuring category relevance and contribution to a strong, engaging consumer experience
Manage key category delivery and governance activities, including packaging and user manual artwork approvals, purchase order creation and receipting, and accurate management of marketing spend tracking to ensure compliance and on‑time delivery

Iberia Public Policy and Government Associate Manager

Public Policy and Government Affairs (PPGA) has a significant impact on PepsiCo’...

Location

Spain , Madrid

Salary:

Not provided

Pepsico

Expiration Date

Until further notice

Requirements

Min. 10 years of work experience in FMCG sector, PPGA agencies, trade Associations on government affairs, corporate affairs
Deep understanding of global and local regulatory issues and general knowledge of food and beverage sector
Good understanding of the Iberian government system and an existing network of key stakeholders
Ability to manage trade bodies agendas with little oversight
Sound judgement on political/external developments and the ability to analyse and assess their importance to PepsiCo
Strategic approach to business-critical public policy challenges
An ability to operate and navigate in environments, and on issues, with significant complexity and ambiguity
Ability to manage multiple inputs from a wide group of stakeholders and then incorporating them into a recommendation with a commercial lens applied
Ability to think broadly and influence multiple stakeholders with a track record of conveying and implementing issue analyses, and engagement plans
Highly analytical, motivated, decisive manager with excellent communication and persuasion skills

Job Responsibility

POSITION DEVELOPMENT: Strategically monitor policy developments, and own public policy position development on a range of public policy issues (eg. taxation, market restrictions, ultra processed food, unfair trading practices, packaging and climate regulations)
EXTERNAL ENGAGEMENT: Support execution of the day-to-day PPGA work programme, engaging with external public affairs consultancy and trade associations (Anfabra, Snacks association, Gazpacho association, DRS association, FIAB)
Attend sessions of ad hoc working groups/bodies in trade associations to monitor policy developments influence/advocate PEP positions and manage day to day relationship
Coordinate PEP representation in technical working groups within the DRS trade association to secure cost-effective DRS (deposit return scheme) vs EPR agenda
Support external engagement programme (prioritized by anticipated impact) collaborating with a range of stakeholders including policymakers, politicians, NGOs, thinktanks, peer companies etc
EXECUTIVE BRIEFINGS AND REPORTS: Write briefing documents on key PPGA issues for internal stakeholders (up to the Iberian and senior executive team) to inform and guide engagement with government officials and other key global stakeholders AND Manage PPGA reporting (monthly and quarterly) to sector and global, being the liaison with Center of Excellence of PPGA and social impact
EXTERNAL REPUTATION OUTLETS: Gather corporate data to complete diverse reports (such as Merco survey, trade associations surveys, costumer detail on PEP+)
Coordinate and prepare submissions for awards (AECOC
InnovaCcion Promarca, Corresponsables, etc)
RISK MANAGEMENT: Evaluate and act as a gatekeeper for the approval of 1) external marketing activities (including advertisements, social media etc.) regarding PepsiCo’s policies and external commitments and 2) all company donation requests with regards to PepsiCo corporate priorities and Winning with pep+ principles

Senior Product Manager

SIG is the place for you to build something incredible. We offer competitive com...

Location

Salary:

Not provided

SIG Group

Expiration Date

Until further notice

Requirements

Senior working experience in strategic functions
profound international working experience
experience in Project and / or Program Management
experience in Sales and Business Development
experience in FMCG, food / beverage related industry beneficial
Used to work in complex matrix environment with strong cross-functional approach
Master degree in Business Administration, international education preferred, ideally with strong technical background
MS Office advanced
SAP basic skills
English and Spanish – independent user

Job Responsibility

Responsible for managing his/her product(s) life cycle all the way from the strategic planning to tactical initiatives
Define his/her product line(s) strategy, in line with Global Marketing vision, and influence acceptance and adoption of that strategy across the organization
Lead the development of new products including the collection of market requirements and of the scope of product innovation projects
Define the go-to-market strategy with Cluster organization
Work with Cluster organizations to develop product deployment plans and track their implementation and KPIs
Shadow P&L responsibility i.e.: supporting clusters in achieving their P&L targets including the achievement of the business case related targets connected to a new product deployment
Must possess a blend of business and technical savvy
Go to person in case of any questions or concerns, redirect to the respective Team Member if needed
Mentor other product managers within the teamwork, cross-functionally with the R&D, engineering, cluster marketing, sales, and other departments, developing strong relationships between all these departments that allow for the smooth and efficient flow of product activities and the establishment of trust with crucial process partners
Generate showcases, visibility in press and trade shows, customer presentations and sales material, website content in close collaboration with GM brand and communication, and corporate communication

What we offer

competitive compensation
an opportunity to partially work from home
part of a globally successful international company
the career launchpad - a place to develop yourself fast with real work, real experience, real opportunities to build skills
part of a highly motivated and dynamic team
personal development opportunities
trainings and coaching opportunities from senior team members

Trade Marketing Manager - FMCG Beverage

Randstad

Location:
Malaysia , Kuala Lumpur

Category:
-

Contract Type:
Not provided

Salary:

Job Description:

Job Responsibility:

Requirements:

Additional Information:

Job Posted:
March 10, 2026

Expiration:
April 13, 2026

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Job Description:

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Job Posted:March 10, 2026

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