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Trade marketing manager - pharma channel

https://www.randstad.com Logo

Randstad

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Location:
Malaysia, Kuala Lumpur

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Category:
-

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Contract Type:
Not provided

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Salary:

10000.00 - 12000.00 RM / Month

Job Description:

As the Trade Marketing Manager, you will be responsible for developing and executing effective trade marketing strategies to increase brand visibility and drive sales growth. You will collaborate with cross-functional teams and external partners to optimize promotions and retail partnerships. Your role will be pivotal in leading trade marketing plans that align with overall business objectives.

Job Responsibility:

  • Develop and execute annual and quarterly trade marketing plans, aligning with brand and business goals
  • Collaborate closely with the sales team to optimize channel-specific strategies and promotions
  • Lead promotional campaigns and trade events, fulfilling account needs and enhancing sales outcomes
  • Monitor and analyze the effectiveness of trade marketing initiatives to ensure ROI and sales growth
  • Track market share and sales performance, leveraging AC Nielsen bi-annual reports for insights
  • Maintain strong relationships with key retail partners to ensure effective execution and collaboration
  • Demonstrate and represent the company’s values and spirit to external partners and the internal workforce

Requirements:

  • Bachelor’s degree in Marketing, Business, or related field
  • Minimum 5 years of experience in trade marketing, preferably within the FMCG or healthcare industry
  • Strong project management skills with the ability to oversee multiple campaigns simultaneously
  • Proven track record of driving brand visibility and achieving sales targets
  • Excellent communication and negotiation skills, with experience in stakeholder management
  • Analytical mindset with experience using market data (e.g., AC Nielsen) for strategic planning
  • Proactive, results-driven, and comfortable working in a fast-paced environment

Additional Information:

Job Posted:
May 31, 2025

Expiration:
July 13, 2025

Employment Type:
Fulltime
Work Type:
On-site work
Job Link Share:
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