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We’re seeking a proactive, customer-focused Technical Sales professional to join our client in Reading, who create and manufacturing electronic components and products. The role combines customer engagement with technical knowledge of products and solutions, supporting the sales process. It involves travel within the UK and internationally for customer visits, industry events, and training. You will understand customer needs, provide tailored recommendations, and manage the journey from inquiry to after-sales support. Working with the sales team, you’ll coordinate activities, manage relationships, and identify growth opportunities. Building strong client relationships, anticipating needs, and translating technical details into clear, value-driven solutions are essential. Maintaining accurate records will ensure effective follow-up and account management. To succeed, you should be capable of engaging with technical and non-technical stakeholders, demonstrating commercial awareness, and influencing purchasing decisions by clearly communicating product value.
Job Responsibility:
Discover and cultivate new business opportunities within targeted markets
Nurture and expand existing customer relationships
Prepare and deliver technical sales presentations and product demonstrations
Generate sales leads and follow up on inquiries effectively
Understand customers’ technical requirements and business challenges
Recommend suitable products, services, or technical solutions
Support customers through solution evaluation and implementation stages
Stay informed about industry trends, competitor offerings, and emerging technologies
Provide management with insights on market opportunities and customer needs
Strategically identify revenue growth opportunities and explore new markets to drive company expansion
Requirements:
Background in technical sales, sales engineering, or solution consulting
Able to develop strong, customer-focused relationships
Comprehend clients’ technical needs and business obstacles
Excellent communication and presentation abilities
Demonstrated success in building customer rapport and closing deals
Strong analytical and problem-solving skills
Capable of recognizing opportunities to drive sales growth
Technical proficiency with the ability to grasp product specifications