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As a Technical Sales Expert, you will own the regional go-to-market (GTM) for an email marketing tool (MarTech portfolio), aligning strategy and execution to company goals. You’ll partner closely with Sales to drive adoption and revenue, spending significant time with customers to understand needs and close deals. You’ll be the regional “go-to” for product knowledge—feeding market insights back to headquarters (HQ) to shape roadmap, messaging, and commercial initiatives.
Job Responsibility
Build and execute regional business plans aligned to company objectives
own product targets and GTM tactics
Partner with Sales: deliver ongoing product training, deal support, and expert guidance
join key sales cycles to accelerate closure
Spend significant time with customers to build relationships, understand needs, and drive adoption and upsell
Maintain deep product expertise and competitive intelligence
act as the regional go-to for teams and customers
Capture and synthesize market feedback, customer insights, and competitive signals
channel outcomes to HQ to inform roadmap and marketing
Collaborate closely with HQ teams and Marketing to align on strategy and ensure seamless execution of initiatives
Track performance (pipeline velocity, win rates, adoption) and adjust plans to maximize impact
Requirements
5+ years in B2B product sales, solutions consulting, or product GTM roles, ideally across regional markets
Proven record of meeting/exceeding product sales targets in enterprise and commercial segments
Strong customer engagement skills—comfortable leading discovery, demos, and value-based negotiations alongside Sales
Deep understanding of product-market fit, competitive analysis, and joint value propositions
Experience gathering market/customer insights and translating them into actionable plans
effective collaboration with HQ product/marketing stakeholders
Excellent communication and executive presence
strong cross-functional skills partnering with VPs/Sales Directors
fluent in English (additional regional languages a plus)
Data-driven mindset
familiarity with CRM/BI tools to analyze pipeline and adoption