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As the Technical Content Marketing Specialist at MZLA, you'll help tell the story of Thunderbird's growing ecosystem of desktop, mobile, and web-based communication products. Working closely with the Marketing Manager and cross-functional partners across Product, Engineering, Design, and Community teams, you'll create and execute marketing programs that drive product awareness, user engagement, adoption, and retention. This is a hands-on role for someone who enjoys translating technology into compelling, user-focused stories and content. You'll create and publish content that helps users discover, understand, and get value from Thunderbird's products and services, while supporting launches, feature announcements, user education, and broader brand initiatives.
Job Responsibility
Execute day-to-day social media activities, including content scheduling, publishing, monitoring, engagement, and reporting
Draft and publish blog posts, product announcements, release communications, marketing emails, newsletters, user education content, and other digital content that helps users understand and adopt Thunderbird products and services
Support product launches, feature announcements, adoption campaigns, and promotional activities across multiple digital channels
Monitor social media engagement, coordinating with internal teams when additional context or support is needed
Maintain editorial and campaign calendars to ensure timely delivery of marketing activities
Track and report on performance metrics, identifying trends and optimization opportunities
Support email marketing and automation activities, including list management, campaign setup, and workflow maintenance
Assist with customer surveys and feedback collection to inform marketing and product insights
Coordinate with internal teams and external vendors to support campaign execution and content development
Ensure marketing materials align with brand standards and messaging guidelines
Support ad hoc marketing and communications projects as needed
Requirements
3+ years of experience in marketing, communications, digital content, or a related role
Experience marketing software, SaaS, technology products, developer tools, consumer applications, or other digital products to a global audience
Demonstrated experience executing social media, email, and digital marketing activities across multiple channels
Strong writing, copyediting, and proofreading skills with the ability to adapt messaging for different audiences and platforms
Experience with social media management tools, email marketing platforms, content management systems, and digital marketing technologies
Strong organizational skills and attention to detail, with the ability to manage multiple priorities and deadlines
Ability to collaborate effectively across cross-functional teams in a distributed, asynchronous environment
Proactive mindset with the ability to take ownership of work and follow projects through to completion
Familiarity with marketing analytics and reporting tools
Excellent verbal and written communication skills
Ability to learn and responsibly use emerging technologies, including AI-enabled tools, to improve workflows
Ability to support a global organization with understanding of different cultural dynamics and practices
Nice to have
Familiarity with open-source communities or privacy-focused technology products
Experience with survey and customer feedback platforms
Basic experience using graphic design tools such as Canva or Adobe Creative Suite
Familiarity with SEO and digital content optimization best practices
What we offer
Fully remote work & schedule flexibility
Company-provided laptop
Annual bonus program
Monthly remote work stipend
Annual professional development stipend
Industry conferences
Company all-hands and team gatherings
24 days PTO per year (prorated)
Your birthday
Year-end company shutdown
9 wellbeing days
Public holidays
Other paid leave
Quarterly wellbeing stipend for personal / family activities