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The Technical Business Development Manager (BDM) is responsible for supporting the front-end growth of Generac’s Residential Energy Technologies with the 3,000+ Electrical Utility Providers in North America. In this role, they are responsible for driving the acceptance and adoption of new switch gear (transfer switch) technologies with the utility providers service areas in their given territories. The BDM must be able to technically represent our products, project manage numerous submittals at once and serve as a key liaison upon product approvals with our internal Marketing and Sales teams for market introduction.
Job Responsibility:
Partnering with electrical utilities
Building and maintaining relationships with key utilities and identifying lead contacts responsible for reviewing new products/technologies
Developing a documented library of review process/procedures for each respective utility and disseminating them to stakeholders
Preparing, entering and tracking the progress of review submissions
Working with Authority Having Jurisdictions (AHJ’s) and utility permitting process, ensuring NEC utility compliance
Coordinating technical reviews of products with internal Generac teams as and when required
Developing and maintaining project schedule for each submittal
Capturing, quantifying and assisting in prioritizing product updates/alterations that may be needed
Finalizing approvals and directing the involvement of cross-functional personnel within Energy Systems to meet performance objectives and customer expectations
Coordinating and leading the introduction of approved products with Product Management, Marketing and Sales teams
Collaborating with Product Management in new product development cycles by helping to specify new product requirements and identifying commercialization efforts to reflect areas of new opportunities in the markets they serve
Leading or attending technical trade shows, meter school conferences, inspector trainings, and other industry events as required
Conducting research to identify new markets and customer need
Developing a strong understanding of company products, competition in the market and positioning. Following the latest industry developments and stay current on corporate competitors
Maintaining knowledge of industry trends, technologies, and regulations to ensure the company is staying ahead of the curve
Requirements:
Bachelor’s degree in business, Marketing, Engineering or equivalent work Experience
5+ years of business development or other sales / account management experience
Previous experience establishing business to business relationships in a technically oriented industry
Prior account management experience, specifically, working within a territory and leading a region according to their organization’s growth metrics / expectations
Prior experience collaborating with cross-functional leadership teams
Prior experience managing / leading projects and tracking to timelines, costs and other key project measures
Ability to travel up to 60-70% initially with a reduction in required travel over time (down to ~25-35%)
Familiarity with utility meter technology and compliance standards
Knowledge of the residential electrical safety groups, standards and applicable requirements (e.g. NEC, UL, IAEI, IEEE, OSHA, etc.)
Nice to have:
Master of Business Administration or Bachelor degree in Electrical Engineering
Various residential electrical certifications / licenses
e.g.: Certified Electrical Contractor (CEC)
Master Electrician (ME)
Residential Electrical Inspector (REI)
7+ years of business development or other sales / account management experience
Previous experience working within the residential electrical industry or managing / developing residential electrical technologies
Prior experience developing relationships within the residential electrical industry
Experience working with, attending and/or partaking in residential electrical standards groups / committees
Knowledge of residential generator and energy storage systems
Ability to manage multiple projects
Excellent time management and the ability to breakdown large workloads and/or tasks into something manageable and achievable
Project management and organizational skills
Program management skills and abilities
Excellent verbal and written communication skills
Excellent preparation of sales materials and presentation skills
Excellent negotiation skills
The ability to work independently
An understanding of interests / motivations of utility operations
The ability to identify, uncover, and help prioritize new areas of financial / business opportunity
The ability to manage long (potentially multi-year e.g. 1-2 year) project cycles, seeing through to closure
Knowledge of internal processes and systems that support the introduction of new products / technologies within key channels / accounts
Self-starter, independent and internally motivated with a drive to win