Team Lead Creative Strategy & Cultural Research Job at Zalando (Berlin)

Associate Strategy Director

As our newest Associate Director on the Strategy team, you connect things. You c...

Location

United States , Kansas City; New York

Salary:

Not provided

BarkleyOKRP

Expiration Date

Until further notice

Requirements

Sample work will be requested in the interview process
Exhibit high-level writing and presentation skills
Must demonstrate deep experience in insight and research practices
Excellent reasoning ability: Ability to define problems, collect information, establish facts, draw valid conclusions, and make creative leaps
Bachelor’s degree is preferred
7+ years of direct work experience in the creative strategy field preferred

Job Responsibility

Contributes to best-practice solutions for the overall strategic process at BarkleyOKRP
Leads and participates in strategy development for clients and new business
Responsible for generating actionable strategic idea, in any brand engagement
Contributes to best-practice solutions for the overall strategic process at BarkleyOKRP, may begin to manage / mentor Strategists
Becomes an invaluable resource for clients in terms of overall strategic guidance
Writes and presents micro and macro-level creative briefs for all initiatives
Lead integrated idea teams in idea sessions and workshops
Recommends and manages research that will aid in the consumer insight-gathering and strategic process
Monitors and interprets cultural and social trends relevant to client business
Presents insights/implications/opportunities in client and new business

Seo Team Lead

42DM is a global full-service B2B marketing agency for tech businesses. We empow...

Location

United States , Tenafly

Salary:

Not provided

42DM

Expiration Date

Until further notice

Requirements

5+ years of hands-on SEO experience, including at least 2 years in a lead or senior role
Proven success managing SEO for B2B tech clients in US/EU markets
Expertise in AEO (AI Engine Optimization) and use of AI-powered SEO tools
Deep knowledge of Google Search Console, Google Analytics 4, SEMrush/Ahrefs, Screaming Frog, and other core SEO tools
Solid understanding of link-building strategies, technical SEO, and on-page optimization
Experience in managing and mentoring SEO specialists or cross-functional teams
Strong analytical and reporting skills, with the ability to forecast results and present insights clearly
Upper-Intermediate English or higher (for effective client and team communication)

Job Responsibility

Manage, mentor, and grow a team of SEO specialists, fostering a culture of accountability, collaboration, and innovation
Set clear goals, KPIs, and development plans for the SEO team
Proactively plan hiring needs and skill development to match evolving service demand
Ensure smooth collaboration with other departments (Customer Success, MarTech, Creative, PPC)
Review and analyze client websites to identify areas for optimization, revision, or removal
Prepare detailed SEO audits, growth strategies, and organic traffic forecasts
Conduct advanced keyword research across B2B funnels and identify the most impactful opportunities
Perform competitor analyses, translating successful tactics into actionable recommendations
Develop effective link-building strategies and assign tasks to link builders
Provide technical SEO support and create briefs for blog posts, landing pages, and content optimization

What we offer

Competitive compensation package
Work flexibility — fully remote setup with adaptable hours, and the possibility of hybrid collaboration in part if desired
Paid time off — vacation, sick days, and company-wide holidays (with floating days included)
Professional development — access to HubSpot Academy, internal trainings, individual development plans, and reimbursement for approved external courses (subject to approval)
Company-provided equipment — including computer and key resources

Fulltime

Strategy Director

The Strategy Director is the player-coach of strategy, leading teams, clients an...

Location

United States , Chicago

Salary:

Not provided

BarkleyOKRP

Expiration Date

Until further notice

Requirements

Exhibit high-level writing and presentation skills
Must demonstrate deep experience in insight and research practices
Excellent reasoning ability: Ability to define problems, collect information, establish facts, draw valid conclusions, and make creative leaps
Bachelor’s degree is preferred
7+ years of direct work experience in the strategy field

Job Responsibility

Leads and participates in strategy development for clients and new business
Responsible for generating the Red Thread, or the actionable strategic idea, in any brand engagement
Manages and mentors a team of strategists, as well as contributing to best-practice solutions for the overall strategic process at Barkley
Becomes an invaluable resource for clients in terms of overall strategic guidance
Writes and presents micro and macro-level creative briefs for all initiatives
Lead integrated idea teams in idea sessions and workshops
Recommends and manages the research that will aid in the consumer insight-gathering and strategic process
Monitors and interprets cultural and social trends relevant to client business
Presents insights/implications/opportunities in client and new business
Finds creative, differentiating ways to gain insights, using known tools (qualitative and quantitative), as well as unique and new approaches

Senior Strategist

At AKQA, our Strategy discipline shapes the thinking that drives bold creativity...

Location

Australia , Sydney

Salary:

Not provided

AKQA

Expiration Date

Until further notice

Requirements

Lead brand and creative strategy across assigned client accounts
Translate research, insight, and cultural understanding into clear, motivating strategic direction
Develop brand platforms, positioning, creative territories, and campaign strategies
Write sharp, inspiring briefs that unlock creative ambition and focus teams
Partner closely with Client Partners to build trusted, long-term client relationships
Present strategic thinking clearly and confidently to senior stakeholders
Identify proactive opportunities for brand growth, innovation, and new business
Collaborate seamlessly with creative, experience, technology, and production teams
Stay deeply connected to cultural, creative, and industry trends to inform the work
Proven experience in brand and creative strategy, with work that demonstrates clear strategic impact

Job Responsibility

Help define the strategic foundations behind courageous ideas, clarifying what brands stand for, where they should play, and how creativity can move people and businesses forward
Bring structure to ambiguity, turning insight into direction and ambition into action, balancing intuition with rigour and creativity with commercial impact
Collaborate closely with creatives, experience designers, client partners, and production teams to shape work that is strategically sharp and creatively inspiring
Lead research and insight development, define brand platforms and creative territories, write compelling briefs, and guide ideas from strategy through to execution
Champion clear thinking, cultural relevance, and brand consistency, ensuring strategy elevates the work and unlocks its full potential

Creative Strategist

Our client, a boutique creative production agency, is looking for a sharp Creati...

Location

United States , Manhattan, New York

Salary:

125000.00 - 150000.00 USD / Year

Resourceful Talent Group

Expiration Date

Until further notice

Requirements

Experience in developing strategies for fashion/beauty campaigns
Skilled at turning cultural insights into compelling creative briefs
Comfortable working closely with production teams, clients, and creatives
Strong in building decks and selling through ideas
NYC-based and excited to be on-site with a tight-knit, talented team

Job Responsibility

Research market trends and consumer insights to refine brand positioning
Develop brand strategies that truly resonate with the target audience
Collaborate with the art director and design team to bring strategies to life visually
Lead creative production across photo, video, influencer, and digital content
Build and present decks, confidently pitching big ideas to clients

Fulltime

Associate Director, Creative Strategy

We’re looking for an Associate Director, Creative Strategy who is equal parts st...

Location

United States

Salary:

106900.00 - 130000.00 USD / Year

BASIC/DEPT®

Expiration Date

Until further notice

Requirements

7+ years of experience in creative strategy, brand strategy, content/comms strategy, or performance marketing (agency experience preferred)
2+ years of experience managing a team
Strong storytelling skills, with the ability to translate insights into sharp, inspiring creative narratives and messaging frameworks
Exceptional client-facing communication skills—clear, confident, and compelling in both written and verbal presentations
Deep understanding of paid media platforms, and how creative shapes performance, across Google, Meta, TikTok, Snap, and programmatic environments
Experience shaping global campaigns and navigating complexity across multiple markets
Comfort operating in ambiguity and bringing clarity, structure, and POV to incomplete inputs
A proven track record of cross-functional leadership, team mentorship, and raising the bar for strategic craft

Job Responsibility

Lead creative strategy from insight to brief, translating audience, category, and cultural signals into compelling storytelling opportunities
Translate data, research, and performance learnings into clear, actionable messaging and creative direction for performance creative
Own and elevate strategic brief development, setting the narrative, insight, and messaging foundation for all creative work
Mentor and manage a team of Creative Strategists and Senior Creative Strategists, fostering craft excellence, consistency, and strategic thinking
Shape team-wide standards and frameworks that scale across global campaigns
Develop integrated creative platforms and messaging architectures that align to brand objectives while driving measurable performance
Stay ahead of emerging trends in culture, digital storytelling, and creator-driven content to inform innovation
Partner with research teams to interpret market, audience, and category insights to uncover the “why” behind consumer behavior for creative application
Review creative work with a high bar for narrative clarity, craft, and platform resonance
Contribute to thought leadership through internal frameworks, case studies, POVs, and client presentations

What we offer

Healthcare, Dental, and Vision coverage
401k plan, plus matching
PTO
Paid Company Holidays
Parental Leave

Fulltime

Performance Creative Strategist

Join GAIN— Where Global Talent Meets Bold Creativity. We are a global creative a...

Location

Philippines , Manila

Salary:

Not provided

Nomensa

Expiration Date

Until further notice

Requirements

2+ years in creative strategy or performance marketing
Strong working knowledge of Meta Ads Manager and paid media creative performance metrics
Proven experience writing creative briefs and turning performance insights into clear next steps
Familiarity with platform-specific ad formats and best practices (Meta, TikTok, YouTube)
Excellent communication skills—able to clearly articulate ideas, direction, and feedback
Experience working with or managing UGC creators and creative freelancers is a plus

Job Responsibility

Analyze paid media performance to identify creative trends, winning ads, and areas for improvement
Conduct research to support concept ideation and ensure cultural and brand relevance always with performance in mind
Translate insights into clear, actionable briefs for design, UGC, and editing teams
Maintain a feedback loop on asset performance to inform future iterations
Collaborate with UGC creators, designers, and video editors to bring creative concepts to life
Review and QA creative assets to ensure they are on-brand, error-free, and performance-optimized
Adapt creative for different platforms and placements as needed
Research, test, and recommend AI tools that enhance creative strategy, improve efficiency, and support ideation or reporting workflows
Lead implementation and onboarding of approved tools within the creative strategy team
Share findings and best practices to help the wider team integrate AI meaningfully into daily work

What we offer

100% Remote Work – Work from anywhere in the Philippines
Flexible Hours – Own your time, work when you’re most productive but will require at least 3-4 hours CEST/CET time overlap
Global Client Exposure – Work with top international brands and agencies
Professional Growth – Collaborate with other sharp minds across digital strategy, content, and analytics
Potential for Long-Term Hire – If it’s a great fit, we’re open to growing with you

Fulltime

Director, Brand Design

Articulate is the leading SaaS provider of online training solutions for the new...

Location

United States

Salary:

173800.00 - 260600.00 USD / Year

Articulate

Expiration Date

Until further notice

Requirements

12-15+ years of brand and visual design experience with a deep focus in building in-house brands, shaping creative across a wide range of marketing channels for a high-growth B2B software company or creative agency
An experienced people leader (7-10+ years in management) with a track record of leading design teams both strategically and supportively, creating an inclusive creative culture of growth, development, and levity
Bachelor’s degree in Graphic Design, Interaction Design, or related field
Deep knowledge, passion, and expertise in all aspects of design including systems, layout, typography, illustration, image making, digital and event/brand experience production
Clear aptitude for connecting a brand to its product and customers, solving for the full customer experience, and thinking strategically with the end-to-end journey in mind
Strong sense of concept development, strategy, research, and problem-solving in a fast-paced, iterative environment
Able to distill down complex systems, ideas, and strategies into the key details that align to business needs, achieving executive level buy-in, and building trust and confidence throughout the org
Clear communicator, verbally and visually
able to give constructive and actionable design feedback to team members
An expert-level portfolio that shows a high taste level

Job Responsibility

Creative Leadership: Work directly with executive leadership team on brand strategy, presenting creative work, defending design decisions, and fostering alignment
Build key frameworks for scale, quality, and cohesion across Brand Design
Drive creative and strategic alignment of our Brand Design team across all verticals, ensuring systems and work meet business needs and brand standards
Partner with top design leadership including VP of Design, Messaging Design, and Creative Ops leaders to identify holistic design team challenges, foster visibility and alignment, cultural wins, and team growth opportunities
Help maintain a customer-centric and innovative culture at Articulate
Team Management and Mentorship: Foster alignment across Brand Design with key internal initiatives, consistent operations, manager coaching, prioritization guidance, and fostering efficiency
Identify key opportunities for strategic collaboration across Brand Design verticals as well as with the greater design and marketing organization
Nurture clear and frequent communication lines across cross-functional teams to effectively drive project work and new initiatives forward
Manage, coach, and mentor senior design managers, supporting their growth as strategic leaders and ensuring they are empowered to lead their verticals effectively
Demonstrate a strong and strategic leadership voice, instilling confidence, mitigating team anxiety, speaking for impact across all audiences, and elevating team morale through clear, impactful communication

What we offer

This position is bonus-eligible
This position is eligible for Articulate’s robust suite of benefits

Fulltime

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Team Lead Creative Strategy & Cultural Research

Job Description

Job Responsibility

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What we offer

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