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Mindshare delivers Good Growth for its clients. As “Growth Architects," we drive growth that benefits all stakeholders — better for people, planet, and business — by using media with intention. This approach creates more meaningful connections with consumers, increases consumer trust in the brand, and delivers better outcomes for all stakeholders.
Job Responsibility:
Utilize an in-depth knowledge on client category, brands and specific client requests and needs to provide appropriate input and direction to the agency units driving the entire value exchange process
Lead account ‘project manager’ for the entire business accountable for achieving deadlines across all campaigns and deliverables
Act as key liaison accountable for the entire work product (for assigned client brands) among each business unit (Business Planning, Invention and Exchange) that contribute to the overall media plan development process both internal and external
Requirements:
Under graduate degree in communication or media or business management (Post-graduate/masters preferred)
At least 2 years in media planning experience or related field required
Knowledgeable about and experienced with the concepts, approaches and issues involved in tactical media planning
Familiar with the timelines, processes and needs of the implementation of all media
Knowledgeable about new approaches to and developments in tactical planning
Demonstrated critical thinking and problem solving
Ability to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure
Ability to make decisions and use critical thinking
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