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The Digital & Creative Strategist is responsible for developing, designing, and optimizing digital experiences, creative assets, photography, and videography that enhance EKU’s student recruitment, enrollment, and retention efforts.
Job Responsibility:
Develops short-form video content, motion graphics, and interactive media for social media, digital advertising, CRM-driven campaigns, and recruitment events
Designs and develops digital marketing materials, including social media graphics, paid ad creatives, email templates, and event branding assets
Develops and optimizes email templates, landing pages, and event pages within Technolutions Slate
Serves as a creative partner to the Digital Engagement & Creative team
Requirements:
Bachelor’s degree in Graphic Design, Digital Media, Photography, Marketing, Communications, or a related field
Minimum two years of experience in photography, videography, digital design, UX design, or creative content development
Experience with Technolutions Slate or similar CRM platforms preferred
Strong background in digital storytelling, video editing, and creative asset production