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The Global Sports Partnerships team works with the world's most exciting sports organisations, leagues, teams, broadcasters, and athletes. We manage relationships across the Meta family of apps including Instagram, Facebook, Threads, and WhatsApp, as well as innovations in the VR and AI space with Reality Labs. Sport is a key priority for Meta - our platforms are at the heart of how fans keep up with their favourite sports. The team is seeking an experienced Partner Manager to maintain and develop relationships within the sports industry across Europe, Middle East and Africa. This role involves the management of a number of key sports partners such as rights holders, teams and athletes, supporting their organic growth across Meta apps and driving cross-company strategic initiatives and deals.
Job Responsibility:
Manage Meta’s partnership with Sports entities (Leagues, Teams, Athletes), acting as primary point of contact for the business. Onboard a partner set based upon data and Meta’s strategic objectives
Develop and land a clear strategy of how to educate the portfolio to drive new product adoption and content output, aligned to Meta service, product and company objectives
Track, analyse and present key metrics and trends according to how they relate to partner relationships and opportunities for audience and revenue growth
Advocate internally for EMEA Sport partners, working collaboratively with cross-functional teams including Product, Comms, Marketing, Policy, and Sales. Shape the future of products for sports partners with high quality feedback and innovative ideas
Collaborate with colleagues across the Global Partnerships team to share learnings, resources and strategies in order to drive efficiency and impact
Develop creative solutions that drive relevancy and scale across Meta platforms
Requirements:
5+ years of experience in partner management, content delivery, account management, business development, or sales within media, marketing, sports, or entertainment industries
Experience in the EMEA Sports and Athlete landscape with an existing network of relationships in the industry
Experience establishing long term relationships, ideally within a sporting environment
Extensive project management experience, leading and handling multiple timely cross-functional projects
Proven experience thinking strategically about complex issues, leading to thoughtful recommendations and action plans
Experience working cross-functionally with all levels of management, both internally and externally
Opportunity to work flexibly outside standard business hours when required (e.g. match days, incident response)
Advanced communication skills, including fluent English
Nice to have:
Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
Additional languages (especially Brazilian Portuguese / Portuguese)
Experience working with, or participating in, high-level or professional individual or Olympic sports
Experience working with athletes, talent management, or sports agencies
Understanding of Meta products and how they apply to the sports and creator ecosystem
Experience in hospitality management or experiential activations
Experience navigating sensitive situations with nuance and discretion