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Robert Half Logo Robert Half · -

Strategic Marketing & Partnerships Manager

United States, Houston · Job Posted January 16, 2026
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Job Description

This position is a Contract to permanent opportunity, offering the chance to play a pivotal role in driving revenue growth, strengthening brand identity, and building strategic partnerships. The ideal candidate will bring expertise in marketing strategy, project management, and partnership development, contributing to impactful campaigns and initiatives that support organizational goals.

Job Responsibility

  • Lead the transformation of The Houston Lawyer magazine into a profitable publication by developing and executing advertising sales strategies
  • Identify and establish relationships with non-legal businesses to create strategic partnerships that align with organizational objectives
  • Design and manage tiered partnership packages, including pricing structures, benefits, and positioning strategies
  • Oversee the delivery of partnership benefits and maintain a tracking system for managing prospects and partnership pipelines
  • Develop targeted partnership opportunities to onboard new businesses into long-term collaboration frameworks
  • Coordinate marketing and communication campaigns by collaborating with internal teams to ensure strategic planning and execution
  • Partner with the Marketing and Communications Director to transition workflows from reactive operations to proactive campaign planning
  • Standardize branding kits for major campaigns and events, including visual design elements and messaging frameworks
  • Utilize data-driven insights to create compelling marketing content that supports member recruitment, retention, and engagement
  • Measure and refine marketing strategies by analyzing campaign performance data and implementing improvements

Requirements

  • Proven experience in strategic marketing, emphasizing revenue generation and growth initiatives
  • Demonstrated ability to manage complex projects and meet deadlines in a fast-paced environment
  • Proficiency in Canva for designing and adapting marketing materials
  • Strong organizational skills with the ability to prioritize tasks effectively
  • Experience working collaboratively across teams and with external partners
  • Familiarity with advertising sales, sponsorships, or partnership development
  • Knowledge of digital marketing and campaign planning, including social media strategies
  • Excellent communication skills and ability to craft data-informed messaging for diverse audiences

What we offer

  • medical, vision, dental, and life and disability insurance
  • eligible to enroll in our company 401(k) plan
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