Strategic Marketing & Communications Manager

• Lead the strategic planning and execution of integrated marketing and communications initiatives aligned with Conserv FS's organizational goals
• Oversee branding, messaging, digital engagement, public relations, and internal and external communications
• Develop and implement a comprehensive marketing and communications strategy
• Lead branding, messaging, and content planning across digital, print, and public channels
• Oversee public relations and serve as organizational spokesperson when appropriate
• Coordinate cross-functional messaging to support business units and ensure consistency
• Manage content creation for websites, email, social media, newsletters, press releases, and marketing collaterals
• Lead social media strategy, scheduling, and digital engagement efforts
• Ensure brand integrity and alignment across all communication materials
• Collaborate with the Leadership Team and the Corporate Marketing Specialist to establish, implement, and maintain the company's marketing strategy
• Ensure marketing efforts support strategic goals and drive profitability
• Oversee execution of the company's marketing strategy through the Corporate Marketing Specialist
• Delegate day-to-day tasks such as content scheduling, graphic design coordination, event promotion, and campaign analytics
• Monitor key performance indicators (KPIs) such as audience reach, engagement, conversion rates, and media coverage
• Use data-driven insights to optimize future campaigns and improve overall marketing return on investment
• Manage subscriptions and tools including Constant Contact, Adobe Creative Suite, Sprout Social (or a similar platform), and Google Analytics
• Recommend and manage budgets for paid media, campaign promotions, and professional development
• Achieve targeted brand visibility and audience engagement across all channels
• Maintain streamlined, strategic internal and external communications
• Deliver strong campaign performance, efficiency, and return on investment
• Build trust and loyalty among stakeholders and cooperative members
• Foster active, consistent collaboration across departments through aligned messaging

• Requires a four-year degree in Business, Agriculture, Marketing, or a related field, plus at least five years of related experience or training
• or an equivalent combination of education and experience that demonstrates proficiency in intermediate to advanced marketing practices
• Adobe Creative Suite and photography experience are preferred but not required
• Demonstrates essential abilities including business knowledge, collaboration, communication, customer focus, decision making and skill development
• Ability to manage multiple projects simultaneously
• Must have and maintain a valid driver's license and satisfactory driving record
• May be required to work beyond normal business hours to meet seasonal demands
• Occasionally required to lift 21 to 50 pounds
• Must be willing and able to travel independently, including overnight travel, as needed
• Ability and willingness to participate in required training, including education on GROWMARK's and Conserv FS's policies and procedures, as well as additional training related to the requirements of the position

Adobe Creative Suite and photography experience

• Fully funded pension
• medical
• dental
• vision
• life insurance
• accident
• critical illness
• disability
• hospital indemnity
• identity theft protection
• paid time off (PTO)
• paid holidays
• 401(k) plan with company matching
• Employee Assistance Program (EAP)