Strategic Consultant Jobs

Optimove

Location:
United Kingdom, London

Category:
Consulting

Contract Type:
Not provided

Salary:

Not provided

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Job Description:

The Professional Services team at Optimove delivers customer-centric, data-driven marketing programs, expert CRM strategy consulting, analytics & data science as a service, and outsourced CRM execution—tailored to each client’s business objectives and engagement goals. This role is ideal for a CRM strategist or marketing consultant who has led or owned business transformation projects, lifecycle programs, partnered directly with clients, and wants to shape high-impact CRM strategies across multiple industries in a dynamic, data-driven environment. As a Strategic Consultant, you will lead strategic projects for a portfolio of clients—designing CRM roadmaps, developing customer lifecycle strategies, shaping transformation initiatives, and building strong client relationships. You’ll collaborate with leadership and cross-functional teams on commercial and strategic activities that scale Professional Services and deepen Optimove’s industry impact.

Job Responsibility:

Act as a role model within Professional Services—setting delivery standards, showcasing CRM expertise, supporting practice evolution, and identifying innovative solutions for clients
Lead the development of customer lifecycle strategies across acquisition, onboarding, retention, churn prevention, and reactivation
Assess clients’ CRM maturity and define frameworks, operating models, and roadmaps to elevate their engagement sophistication
Conduct stakeholder interviews, discovery sessions, benchmarking, and requirements gathering to formulate CRM strategy, vision, and implementation plans
Serve as the primary day-to-day contact for clients across EMEA (and potentially global accounts), facilitating workshops, strategy sessions, and senior-level discussions
Present insights, recommendations, and business cases that drive measurable impact and influence client decision-making
Lead end-to-end project planning and delivery—timeline management, milestone definition, and coordination across internal and client teams
Partner with Product, Data, R&D, and Customer Success to craft actionable, innovative CRM and marketing solutions that leverage Optimove’s capabilities
Support data analysts with problem framing, data exploration, segmentation development, and insight generation
Translate analytical findings into actionable CRM activation plans, including segmentation strategies, triggers, journey design, and personalization logic
Develop hypotheses and testing roadmaps
oversee A/B and multivariate experimentation strategies and impact analysis
Prepare structured, compelling presentations, reports, and strategic documentation for clients and internal stakeholders
Contribute to Professional Services methodologies, playbooks, and frameworks that scale global delivery excellence
Represent Optimove in internal and external events, sharing thought leadership on CRM strategy, industry trends, and the principles of positionless marketing
Mentor junior team members to support capability development and strengthen Professional Services delivery standards

Requirements:

Bachelor’s degree in Business, Economics, Marketing, Communications, or related field
Master’s degree is a plus
3+ years of CRM, lifecycle marketing, or marketing strategy experience—or experience in professional services, consulting, or business transformation roles
Relevant industry experience in gaming, finance, retail, or e-commerce is an advantage
Proven track record of developing and implementing CRM or marketing strategies and influencing cross-functional stakeholders
Strong analytical skills with the ability to work with complex datasets and generate actionable business insights
Excellent written and verbal communication skills, including the ability to present complex ideas clearly to senior leadership
Experience managing clients or vendors, demonstrating the ability to influence outcomes and coordinate multi-stakeholder environments
Strong project management capability
able to lead cross-functional global teams effectively
Detail-oriented with strong organizational and time management skills
Strategic thinker with a creative approach to problem-solving
Strong interpersonal skills and the ability to build rapport with clients and internal teams
Willingness to travel for client engagements as required
Must be eligible to work in the UK (no sponsorship available at this time)

Nice to have:

Experience working with or for CDPs, MMHs, or ESPs (e.g., Bloomreach, Adobe, Salesforce, Oracle, Tealium, Segment, Emarsys, Pega)
Experience with Business Intelligence tools (e.g., Power BI, Tableau, Domo)
Comfort engaging with data schemas, event-driven logic, and customer-level datasets
Exposure to large-scale CRM operations involving complex segmentation, multi-region workflows, or high-volume campaign environments

Additional Information:

Job Posted:
December 11, 2025

Employment Type:

Fulltime

Work Type:

Hybrid work

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