Staff Software Engineer, Marketing Systems

• Own end-to-end engineering across SFMC
• define patterns, reusable templates, observability using AMPscript, SSJS, HTML/CSS And JavaScript
• Create scalable architecture across journeys, automations, and CloudPages
• Architect and own integrations with upstream/downstream systems via API’s, connectors, ETL/ELT jobs, and eventing
• Define reliability standards, data integrity checks, and event-driven pipelines
• Design and enforce deliverability strategy
• own governance around sender reputation, DMARC, list hygiene, complaints/bounces
• Architect CMS component libraries
• enforce performance budgets
• lead accessibility/SEO strategy
• define secure capture patterns
• Define tracking and attribution strategy
• design analytics frameworks
• ensure proper QA and data fidelity across journeys, web, and experiments
• Lead modeling discussions
• define segmentation logic and long-term audience architecture
• set QA gates and “always-on” metric governance
• Serve as compliance engineering SME
• design systems ensuring compliance-by-default
• work directly with Legal/Security for risk controls
• Own security posture for marketing systems
• define least-privilege patterns, data minimization strategy, PHI workflows
• Lead technical reviews
• mentor engineers and marketing technology contributors
• drive architectural decisions
• evangelize best practices across the organization
• Lead ambiguous problem definition
• define technical roadmaps aligned with business outcomes
• shape long-term platform strategy
• Define engineering standards
• establish automation practices
• ensure audit readiness
• shape CI/CD for marketing systems
• Platform-level ownership (SFMC ecosystem, CMS systems, integrations, data patterns)
• Engineer solutions that meet CANSPAM, GDPR/CCPA, and HIPAA expectations where applicable
• follow Sequel SDLC, documentation, and audit guardrails
• Identify and execute process improvements and opportunities to streamline
• Support enforcement of good coding and testing habits

• Bachelors’ degree in Computer Science or related field, or equivalent combination of education and work experience
• 6+ years of experience in software engineering, demonstrating increasing technical breadth and responsibility
• 5+ years of experience troubleshooting and training on enterprise email marketing platforms (SFMC preferred)
• 5+ years of experience implementing SFMC solutions including complex and cross-feature implementations
• Experience with building Pages, Microsites, Forms and form Processing
• Expert level HTML/CSS (email), JavaScript, AMPscript/SSJS, SQL skills
• Deep knowledge of Marketing Cloud/API’s, Data Extensions and Marketing Cloud SFTP
• Deep knowledge of Salesforce Marketing Cloud AMPscript
• Follows CI/CD, version control and test automation
• CMS expertise in WordPress and Drupal (Webflow a plus)
• experience building secure forms and landing pages
• Production experience integrating marketing platforms with CRM/CDP/data lakes
• strong data modeling and ETL/ELT skills
• Knowledge of SQL with complex data extensions, data views and relationships in Salesforce Marketing Cloud
• Ability to clearly communicate complex technical concepts to non-technical stakeholders

CMS expertise in Webflow

• 401k plan with a 6% company match and 100% immediate vesting
• Capped out-of-pocket insulin costs and GLP-1 coverage across all plans
• Variety of Meritain health insurance plans
• Flexible Spending Accounts (FSAs) or Health Savings Account (HSA)
• Vision and dental coverage
• Voluntary options such as long-term disability, accident, critical illness, hospital indemnity, and pet care discounts
• Employer-paid short-term disability and life insurance
• Flexible PTO
• Generous paid holidays
• Flex Time options