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As the Staff Product Designer for Registry, you’ll lead the design vision for Babylist’s foundational product — the registry that millions of expecting parents use to discover products, make decisions, and receive gifts during one of the most meaningful moments in their lives. You’ll own the end-to-end experience across web and mobile, shaping how parents build their registry and how their communities show up to support them. This is a builder role. You’ll use modern tools — Figma, AI-assisted workflows, agentic development, code-based prototyping — to rapidly explore ideas, test interaction models, and ship real experiences. You’ll collaborate closely with product, engineering, and data to co-build and iterate fast, not hand off polished mocks and wait. This role requires balancing strategic product thinking with hands-on execution.
Job Responsibility:
Lead the design direction for registry — from product discovery to registry creation to gift fulfillment — setting the bar for Babylist’s core product experience
Identify friction points in the registry journey and design solutions that make the experience more intuitive, joyful, and efficient for both registrants and gift givers
Partner with product and engineering leadership to shape the long-term vision for registry, including where AI-powered guidance and automation can meaningfully improve the experience
Design and prototype new interaction models that help parents discover the right products, simplify decisions, and build their registry with greater confidence
Help define new ways of working as design, product, and engineering transition to co-building with AI — establishing rituals, tools, and patterns the broader team can adopt
Raise the bar for design quality and velocity at Babylist by sharing tools, practices, and prototyping approaches that help teams learn faster and ship better experiences
Requirements:
8+ years of product design experience (or a portfolio that demonstrates equivalent depth) with shipped work across web and mobile platforms
A builder who prototypes fast — fluent in Figma and comfortable using AI-assisted design tools, code-based prototyping, or agentic workflows to bring concepts to life before specs are finalized
Strong visual and interaction design skills with a track record of crafting intuitive user journeys that simplify complex decisions
Comfortable operating in ambiguity — can take early, loosely defined product ideas and translate them into clear experiences and interaction models
Deeply user-connected — creates fast feedback loops through user testing, direct interaction, and scrappy methods like spinning up real user groups in Slack to get signal quickly
Self-directed but collaborative — advocates for the best user experience while receiving feedback constructively and moving the work forward
Genuinely excited about how AI is changing product design and user experiences — both as a tool in your workflow and as a capability embedded in the products you’re designing
Comfortable and enthusiastic about working in an AI-forward environment where AI tools are part of daily operations — embraces technology to enhance work while keeping people at the center
What we offer:
Competitive salary with equity and bonus opportunities
Company-paid medical, dental, and vision insurance
Retirement savings plan with company matching and flexible spending accounts
Generous paid parental leave and PTO
Remote work stipend to set up your office
Perks for physical, mental, and emotional health, parenting, childcare, and financial planning