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At 1Password, we’re building the foundation for a safe, productive digital future. Our mission is to unleash employee productivity without compromising security by ensuring every identity is authentic, every application sign-in is secure, and every device is trusted. We are looking for a Sr. Content Marketing Manager to help shape the voice of 1Password and drive brand/category-building objectives by showcasing our leadership in cybersecurity. This role involves collaborating cross-functionally to create persuasive and engaging content for various audiences, ensuring clarity, quality, and consistency across all assets.
Job Responsibility:
Develop high-quality, long-form editorial content that engages security and IT leaders
Craft insightful, forward-thinking content that positions 1Password as a trusted voice in cybersecurity
Deliver a diverse range of content, including core web pages, campaign landing pages, and sales materials
Act as a key editor for the Content team, upholding quality standards and ensuring messaging consistency
Develop a deep understanding of our buyers' challenges and how 1Password solutions drive key business outcomes
Strategize, develop, and implement content that powers campaigns and product launches
Shape and execute content marketing strategies that support growth initiatives
Partner with teams across the organization to craft compelling stories about campaigns and product innovations
Stay ahead of cybersecurity trends and inform content strategies with timely insights
Write and edit across content types, ensuring brand voice is consistent and engaging
Leverage AI tools to optimize editorial workflows and research capabilities
Use data-driven insights to refine content strategies.
Requirements:
Proven experience as a Sr. Content Marketing Manager, Sr. Writer, or a similar senior role for a cybersecurity company
At least six years of experience writing content, with experience working for companies targeting cybersecurity
A deep understanding of the cybersecurity industry, trends, and technologies, and the ability to construct persuasive storytelling for security and IT audiences
Experience sourcing and working with external agencies, vendors, individual freelancers, and budgets
High journalistic standards, communicators, and presenters of content ideas
Exceptional storytelling skills, with the ability to craft and guide narratives that resonate with technical audiences, building trust and engagement at every stage of the buyer's journey
Demonstrated critical and creative thinking skills with a collaborative approach to supporting a cross-functional team through complex content marketing challenges
Proficiency in buyer journeys for B2B cybersecurity executives and practitioners
Eager to push the boundaries of traditional content marketing with a passion for innovation, exploring new formats, platforms, and approaches to deliver exceptional audience experiences.
What we offer:
Maternity and parental leave top-up programs
Generous PTO policy
Four company-wide wellness days
Company equity for all full-time employees
Retirement matching program
Free 1Password account
Paid volunteer days
Employee-led inclusion and belonging programs and ERGs
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