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Sr Product Marketing Managers

United States, Bellevue Employment contract 168207.00 - 210300.00 USD / Year · Job Posted June 29, 2026
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Job Responsibility

  • Define product positioning, value propositions, pricing strategy and go-to market strategies
  • Spearhead the launch strategy of bringing these new products and innovations to market
  • Drive advanced competitive intelligence frameworks on the home internet industry
  • Lead and architect market intelligence programs to evaluate product demand, customer adoption trends, and competitive positioning
  • Synthesize complex telecom industry trends, regulatory shifts, and evolving customer behaviors into actionable product marketing strategies
  • Analyze Federal Communications Commission (FCC) filings (e.g., Broadband Data Collection) using Tableau
  • Guide proprietary research initiatives, including product conjoints, qualitative and quantitative based product usability and feature testing and ethnographic studies
  • Leverage first-party and third-party data sources to create hyper-personalized product, pricing, and customer segmentation models
  • Partner with R&D and network engineering teams to align product development efforts with customer pain points
  • Develop and apply correlation and regression models to analyze vast multi-source datasets
  • Build and manage predictive analytics dashboards using Excel and Tableau
  • Own the end-to-end product marketing lifecycle
  • Provide marketing and technical requirements for engineering and IT teams
  • Partner with cross-functional teams, including Network Engineering, R&D, Finance, and Technical Product Management
  • Develop business cases for new products
  • Define and validate the customer value proposition for new telecom products
  • Translate complex network engineering concepts into product requirements, business strategies, and go-to-market plans
  • Develop and execute GTM strategies
  • Develop frontline sales enablement and training materials, competitive positioning, talk tracks, and FAQs
  • Work across different business units, product teams, and marketing counterparts
  • Build dynamic sales forecasting models
  • Manage product actuals and forecast in collaboration with FP&A

Requirements

  • Bachelor's degree or foreign equivalent in Marketing, Business Administration, Communications, Computer Science, or related, and 7 years of experience in relevant positions such as Marketing Manager, Marketing Research Analyst, Product Manager, or related occupation
  • Master's degree or foreign equivalent in Marketing, Business Administration, Communications, Computer Science, or related, and 5 years of experience in relevant positions such as Marketing Manager, Marketing Research Analyst, Product Manager, or related occupation
  • Telecommunications and broadband technologies, including hardware components: routers, modems, fiber optics, and network protocols: Fixed Wireless Access, LTE, 5G, and mmWave
  • Analyze industry trends and competitor strategies using advanced analytical tools and methodologies: FCC Form 477 and BDC, Kantar Media, Opensignal's flowshare, Mintel CompereMedia, and Ookla Speedtest database to identify market gaps and optimize product strategy
  • Utilize advanced Excel functions: pivot tables and VLOOKUP, and Tableau for interactive data visualization, and statistical models: regression analysis and hypothesis testing to guide data-driven decisions
  • Conduct feasibility assessments using technical specifications and collaborate with R&D teams employing Agile methodologies to bring telecommunications products from concept to launch
  • Develop comprehensive go-to-market plans, including sales tools: sales training materials and collaterals, and create technical messaging to drive customer adoption and achieve competitive positioning
  • Apply advanced financial modeling techniques Customer Lifetime Value, Net Present Value, Return on Investment, Internal Rate of Return and Return on Network to assess profitability, pricing strategies, and long term product viability
  • At least 18 years of age
  • Legally authorized to work in the United States

What we offer

  • Competitive base salary and compensation package
  • Annual stock grant
  • Employee stock purchase plan
  • 401(k)
  • Free, year-round money coaches
  • Annual bonus or periodic sales incentive or bonus (role-dependent)
  • Medical, dental and vision insurance
  • Flexible spending account
  • Paid time off and up to 12 paid holidays
  • Paid parental and family leave
  • Family building benefits
  • Back-up care
  • Enhanced family support
  • Childcare subsidy
  • Tuition assistance
  • College coaching
  • Short- and long-term disability
  • Voluntary AD&D coverage
  • Voluntary accident coverage
  • Voluntary life insurance
  • Voluntary disability insurance
  • Voluntary long-term care insurance
  • Mobile service & home internet discounts
  • Pet insurance
  • Access to commuter and transit programs

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