Sr. Product Marketing Manager - White Label Phones/Tablets

The Sr. Product Marketing Manager – Phones & Tablets is accountable for the end-to-end definition, positioning, lifecycle management, and in-market success of T-Mobile’s private label smartphone and tablet portfolio. Each device is envisioned to solve specific customer problems, support brand positioning, and deliver defined business outcomes including growth, customer lifetime value (CLV), and margin performance. The Sr PMM identifies the intersection of customer unmet needs, OEM hardware capabilities, platform dependencies (T-Life, system services, cloud integrations), and connectivity models (5G, LTE, Wi-Fi, eSIM) to ensure devices are differentiated, financially aligned, and commercially successful. This role partners across Portfolio Strategy, Product, LOBs, Finance, Supply Chain, Care, Retail Ops, Platform/IT, and OEMs to ensure devices are intentionally defined and actively managed from concept through end-of-life.