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Sr. Product Marketing Manager, Network Leadership

United States, Bellevue Employment contract 119600.00 - 215700.00 USD / Year · Job Posted May 20, 2026
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Job Description

This role will define and communicate product and marketing strategies that align with business goals and market demands, with a focus on T-Mobile’s primary product: the network, and the programs that strengthen customer perception of the network and drive consideration and choice. A key specialization of this role is owning the full breadth of network positioning, messaging, and go-to-market programs, spanning value proposition and claims, frontline enablement tools, proof-based marketing, competitive strategy, and partner programs, that strengthen how customers perceive and choose T-Mobile’s network across every channel. Core product marketing responsibilities include developing value propositions, messaging frameworks, and commercial strategies that engage customers and support sales channels. The role requires collaboration with cross-functional teams including Brand, Integrated Marketing Strategy, Product, and the frontline to create network-led marketing materials and go-to-market programs. Success is measured by improvements in network perception and consideration and the effectiveness of network narrative programs in driving customer engagement and growth.

Job Responsibility

  • Own the network value proposition, positioning, and messaging architecture by developing and maintaining the claims hierarchy, messaging frameworks, and positioning that define how T-Mobile communicates its network leadership across all channels and audiences
  • Develop product positioning and messaging that resonate with target audiences to increase sales pipeline and prospects
  • Create product collateral including data sheets, technical briefs, and presentations to support revenue generation
  • Enable sales and partners by building sales tools and training materials that improve product understanding and competitive positioning
  • Deliver webinars and training sessions to diverse audiences to enhance product knowledge and adoption
  • Provide market and buyer insights to inform campaign strategies focused on demand creation and reputation building
  • Monitor product performance and conduct analysis to inform product adoption and provide feedback to product teams
  • Also responsible for other duties/projects as assigned by business management as needed

Requirements

  • Bachelors degree plus 7 years of related work experience OR Advanced degree with 5 years of related experience
  • Acceptable areas of study include Marketing, Business, Communications, or relevant field of study
  • 7+ years experience delivering successful, holistic product marketing content and collateral that can be tied to increased business revenue
  • Business Acumen
  • Network Positioning & Messaging
  • Go-To-Market Strategies
  • Data Analysis
  • Market Strategies
  • Messaging Strategies
  • Product Marketing
  • Product Positioning
  • Product promotions
  • Sales Enablement
  • Stakeholder Management
  • Strategic Thinking
  • Value Propositions
  • At least 18 years of age
  • Legally authorized to work in the United States

What we offer

  • competitive base salary and compensation package
  • annual stock grant
  • employee stock purchase plan
  • 401(k)
  • free, year-round money coaches
  • medical, dental and vision insurance
  • flexible spending account
  • paid time off
  • up to 12 paid holidays
  • paid parental and family leave
  • family building benefits
  • back-up care
  • enhanced family support
  • childcare subsidy
  • tuition assistance
  • college coaching
  • short- and long-term disability
  • voluntary AD&D coverage
  • voluntary accident coverage
  • voluntary life insurance
  • voluntary disability insurance
  • voluntary long-term care insurance
  • mobile service & home internet discounts
  • pet insurance
  • commuter and transit programs

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